What should Brian take into account when optimizing the title attribute for his new line of bicycles?
- Add additional keywords at the end of the title
- Include brand, size, and color at the beginning of the title
- Use special characters such as exclamation points
- Include the bike style name only
Related keyword:
What should Brian take into account when optimizing the title attribute for his new line of bicycles
Explanations:
Submitting your product data to Google in the right format is important for creating successful ads for your products Accurately describe your product and match the title from your landing page
When naming your item using the ‘title’ attribute, we recommend that you include all relevant detailed product attributes as part of the title. This will help users identify the correct version of the product they are looking for.
Read more here: https://support.google.com/merchants/answer/188494?hl=en
Use this specification to format your product information for Google Shopping. Submitting your product data to Google in the right format is important for creating successful ads for your products.
Before you begin
If you’re new to Google Shopping, get started with the beginner’s guide.
Google also has a few other requirements that your product data needs to meet. Get familiar with them before you begin:
- Google Shopping Policies
- Landing page requirements
- Tax rate data requirements
- Shipping rate data requirements
- Currency and language requirements. Submit attributes and values using a supported language and currency for the country you’re targeting and the format you’ve chosen.
- Delimited format. Use any supported language for the name of the attribute and fixed attributes values, e.g. the
condition
attribute has the fixed valuenew
. Make sure to use the language of the target country for any attribute value without a fixed value, e.g.title
. Use an underscore or space within an attribute name (e.g.,image_link
orimage link
) - XML or API. Use attribute names in English only (the version not in brackets). Use an underscore to represent a space within an attribute name (e.g., image_link instead of image link). A space within an attribute value is allowed (e.g., in stock).
- Delimited format. Use any supported language for the name of the attribute and fixed attributes values, e.g. the
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