An advertiser wants to display a text ad that includes extra details like the business’s location and phone number. Which ad format should the advertiser use?
Ads with extensions
Extensions expand your ad with additional information—giving people more reasons to choose your business. They typically increase an ad’s click-through-rate by several percentage points. Extension formats include call buttons, location information, links to specific parts of your website, additional text, and more.
Read more here: https://support.google.com/adwords/answer/2375499