To avoid double counting, what will have to be removed from a website page prior to the addition of an event tag?
- All images in JPEG format
- Any legacy conversion tag
- Any social-media links on-page
- All web pages using HTTPS
Which method should be used to promote awareness to customers?
Which method should be used to promote awareness to customers?
- Implicit call-to-actions
- Ads with generic search terms
- Displays focused on offers
- Brand attributes videos
If you’re interested in tracking conversions in your Google Ads campaigns and have Google Analytics already installed, there’ll be differences in the conversion data reported by the two systems. What are two of these differences? (Choose two.)
If you’re interested in tracking conversions in your Google Ads campaigns and have Google Analytics already installed, there’ll be differences in the conversion data reported by the two systems.
What are two of these differences? (Choose two.)
- Differences in conversion counts
- Differences in attribution
- Differences in ad placement
- Differences in base pricing
- Differences in metric formatting
You’re serving on a marketing team for an online client, and you’ve been asked to create a list of key performance indicators (KPIs) to help improve the effectiveness of a current online ad campaign. What are two guiding principles that will help you create these KPIs? (Choose two.)
You’re serving on a marketing team for an online client, and you’ve been asked to create a list of key performance indicators (KPIs) to help improve the effectiveness of a current online ad campaign.
What are two guiding principles that will help you create these KPIs? (Choose two.)
- KPIs are available once an ad campaign is complete.
- KPIs are media-channel specific.
- KPIs should be chosen from one metric for a campaign.
- KPIs are quantifiable over a period of time.
- A KPI is a measurement of success.
You decide to bulk upload your multiple business locations to Google My Business. Some of the locations in your upload were disapproved.
You decide to bulk upload your multiple business locations to Google My Business. Some of the locations in your upload were disapproved.
Which two errors can cause this issue? (Choose two.)
- Missing listing photos
- Late listing registration
- Multiple locations in one physical address
- Too many listing users
- Incorrect business name
Jon implemented conversion tracking tags for his website. He recently released an app as well. Jon’s reviewing the totals across all conversions using the campaign report in Google Ads, but he wants to see the conversion results specifically for app installs and first opens. How can he accomplish this?
Jon implemented conversion tracking tags for his website. He recently released an app as well. Jon’s reviewing the totals across all conversions using the campaign report in Google Ads, but he wants to see the conversion results specifically for app installs and first opens.
How can he accomplish this?
- By viewing the data by Impression-assisted conversions.
- By adding a column for each app conversion type in Campaigns.
- By segmenting the data by conversion action in Campaigns.
- By viewing the paths report and sorting by conversion type.