CertificationAnswers

 

What are two the most commonly known best practices to increase crawling effectiveness?

 

 

• Multiple links to a single URL

 

• Using linkhubs

 

• Meta robots nofollow

 

• Interlink relevant contents with each other

 

• Internal, link-level rel-nofollow

 

 

 

What is link juice?

 

 

• The number of links pointing at a certain page

 

• The value a hyperlink passes to a particular webpage

 

• Optimized website link hierarchy

 

 

 

What elements should text links consist of to ensure the best possible SEO performance?

 

 

• Anchor text, a-tag with href-attribute

 

• Nofollow attribute, anchor text

 

• a-tag with href-attribute, noindex attribute

 

 

 

Which suggestions can the On Page SEO Checker provide in the Strategy Ideas tab?

 

 

• Fix the keyword cannibalization

 

• Optimize higher ranking pages for the given keywords instead of optimizing lower ranking ones

 

• Add metatags that are unique to each of your website’s pages

 

• Add target keywords to your wepages’ metatags

 

 

 

How are the lists in the Keyword Magic Tool created?

 

 

• There is a “Create new list” button at the starting page

 

• Automatically when adding keywords to the Keyword Analyzer

 

• Inside the tool, you can save the search as a new list when requesting the keyword

 

• Automatically when requesting the keyword at the starting page

 

 

 

 

 

In the Site Audit Tool, under the Overview and Progress tabs in the Errors graphs you can see:

 

 

• The number of errors found in each crawl of your website

 

• The number of errors being found in real time

 

• The number of errors found on your website’s main page