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In Google’s ABCDs, what are two recommendations for connecting with viewers? (Choose two.)

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In Google’s ABCDs, what are two recommendations for connecting with viewers? (Choose two.)

 

  • Leverage the power of audio in your ads to lift brand awareness.

 

  • Use video shots from movies and television shows to get attention.

 

  • Force a user into a sign-up or e-mail capture to exit the ad display.

 

  • Film ads that have a depressing emotional factor to gain sympathy.

 

  • Increase your ad’s pacing to capture attention and keep it longer.

 

What are two events that store visits for TrueView for action come from? (Choose two.)

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What are two events that store visits for TrueView for action come from? (Choose two.)

 

  • Users who purchased a product in the past and visited a store location within 30 days.

 

  • Users who watched 10 seconds of the ad and visited a store location within 30 days.

 

  • Users who clicked on an element of the ad and entered a store location within 30 days.

 

  • Users who watched 30 seconds of the ad and visited a store location within 10 days.

 

  • Users who clicked on an element of the ad and entered a store location within 30 minutes.

 

As an advertising director for a marketing firm, Glenda uses YouTube ads to reach her audiences while they’re in their “Personal Primetime.” When is she trying to reach her audience?

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As an advertising director for a marketing firm, Glenda uses YouTube ads to reach her audiences while they’re in their “Personal Primetime.”

When is she trying to reach her audience?

 

  • In highly engaged moments when her audience is at home, not distracted by the world around them.

 

  • In highly engaged moments when her audience needs YouTube content that’s general and popular.

 

  • In moments when her audience is engaged in content delivered at night, similar to when they watch TV.