What is a canonical tag?
- A hard rule that Google must follow, no matter what
- A directive that tells Google the preferred version of the page
- A tag that tells Google the main keyword you want to rank for
SEMrush Site Audit Exam Answers
This free exam is designed to test the knowledge of technical SEO specialists who use the SEMrush Site Audit tool in their everyday work.
Before you start, review the information below:
All the issues
Critical and urgent issues only
It’s in the main dashboard
You need to go to Google analytics
The Progress tab
To get timely information on website health status changes and to define the reasons for traffic decline, if needed.
To make sure you spend your monthly quota
Use rel="canonical" HTTP header
Use rel="canonical" link tag
Use canonical= in robots.txt
By Importance and Urgency
A list - all issues are just as important
By volume - there are 1000s of issues on one aspect and only 10s on others - tackle the big one first
Specify the proper link on the page and use a redirection
Use a redirection
Change the URL
Check every link manually
Launch a re-crawl and check out the appropriate issues
Ones that are to be indexed by Google bots
Ones that are canonical to other pages
In the page footer
On any URL
In the robots.txt file
To stop the crawler being blocked and keep your developers happy
To save money on SEMrush credits
The slower the crawler, the more information it retrieves
A hard rule that Google must follow, no matter what
A directive that tells Google the preferred version of the page
A tag that tells Google the main keyword you want to rank for
To rank for a specific keyword
To create an enticing CTA to enhance CTR
A space to put information that only Googlebot will see
Check if these parameters are present in the Google Search Console
Hide this issue
80% of links point to 20% of pages
All pages get equal links
100% of links point to my main commercial converting pages
It’s a brand new page that hasn’t been crawled yet
It’s on the site but not in the sitemap
The page exists but it is not linked to from anywhere on the site
Subdomains don’t support secure encryption algorithms
Using a <input type=“password”> field
A page responds with a 5хх code
To help Google understand the topic of your document
A space to stuff keywords you want to rank for
It doesn’t have any direct SEO impact
Broken Links and 404s
Missing meta descriptions
Crawled pages + filter “New pages = yes”
Progress, then choose “Crawled Pages”
What is a canonical tag?
What is the purpose of an optimized meta description?
Which check is NOT related to a security issue?
If a page is “Orphaned” what does it mean?
What is the purpose of an optimized title tag?
What issues are the most critical to fix first?