Which of the following best describes why Audience is the first step in the Growth-Driven Design website hierarchy?
The website must have a consistent and predictable flow of new visitors before it is worthwhile to run experiments and iterate.
You must build an audience on your social media networks that you can market to before making any updates on the website.
You have to study the current audience of the website so you can develop buyer personas.
The Audience step is not the first step in the Growth-Driven Design hierarchy.