CertificationAnswers

 

You’ve set up the Social Media Tracker to monitor social media activity. You’ve posted on Facebook five times within the last month. Why does the tool show zero activity on Facebook?

 

• All of your posts were made more than 7 days ago

 

• None of your Facebook followers reposted these posts

 

• Data in the report is not shown correctly

 

• Someone reported that your posts are inappropriate for Facebook

 

• None of your Facebook followers liked these posts

 

 

 

Look at the list of recommended keywords from the SEO Writing Assistant. Why are some of these keywords highlighted green?

 

• You’ve already used these keywords in your headings

 

• These keywords are the most relevant to your copy

 

• You’ve already used these keywords within your copy

 

• You’ve already used these keywords in your title

 

 

 

While exploring the Social Media Tracker, you find out that your best-performing post on Twitter earned 120 likes, 18 retweets, and 12 replies, while your competitor’s top post got 147 likes and 53 retweets. Your audience is comprised of 9,000 users, and your competitor’s — 12,000 users. Whose post has a higher engagement rate?

 

• Your post

 

• They both have equal engagement rates

 

• Your competitor’s post

 

• They cannot be compared

 

 

 

Which metrics are available in the Content Audit report? Choose three answers.

 

• Amount of paid keywords

 

• Words count

 

• Domain age

 

• Domain score

 

• Backlinks

 

• Bounce Rate