CertificationAnswers

 

Which Yandex.Metrica report can show data for clicks remaining after antifraud checks in Yandex.Direct?

 

• Yandex.Direct, summary.

 

• Ad systems.

 

• Session Replay.

 

 

On which sites can Dynamic ads appear?

 

• Only Yandex Search.

 

• Search and content sites.

 

• Yandex Search and search networks.

 

• Yandex Search, search networks, mobile ads.

 

 

Which tasks do Dynamic ads simplify for advertisers?

 

• They save time creating a large number of identical ads.

 

• They quickly pass moderation.

 

• They create Text & Image ads for ad networks in bulk.

 

 

Can a Dynamic ad campaign and a regular ad campaign work at the same time?

 

• Yes, Dynamic ads complement campaigns with regular ads.

 

• Yes, but the campaigns should be separated for different types of host sites, e.g. one campaign for search, and the other for the Yandex Advertising Network.

 

• No, the campaigns will compete with each other.

 

 

 

Which ad extensions can you add to Dynamic ads? Select the most complete answer.

 

• Sitelinks with description, callouts, vCard.

 

• Sitelinks, callouts, vCard, display link, Image, video extension.

 

• Sitelinks with description, callouts, vCard, display link, 2nd ad title.

 

 

Keyword: buy a stroller. Which search query will NOT trigger this ad?

 

• Buy a stroller via internet

 

• Stroller sales

 

• Where to buy a stroller

 

• Stroller buy on internet