CertificationAnswers

 

What are the traffic sources for sessions from bookmarks, and sessions for users who manually type in the address into their browser?

 

• Both sessions are considered “Direct traffic”.

 

• The bookmark session is considered “Internal traffic”, while the other session is “Direct traffic”.

 

• The bookmark session is considered “Cached page traffic”, while the other session is “Direct traffic”.

 

 

Which pages does a Yandex.Metrica site monitoring robot check for availability?

 

• All pages of a site.

 

• Several select pages of a site.

 

• Only the main page of a site

 

 

Is it possible to know in Yandex.Metrica which phone model is used to go to sites?

 

• No, you can only find out the usage percentages for mobile and standard devices.

 

• Yes, you can see telephone models in the “Technology – Devices” report.

 

• No, in reports you can only see information on device manufacturers.

 

 

What information must you transfer in the “Purchase” action when configuring E-commerce, so that information about the purchase sum is transferred to Yandex.Direct?

 

• Goal conversion.

 

• Ad campaign number.

 

• Ad number.

 

 

Is it possible to transfer additional information about user sessions to Yandex.Metrica?

 

• Yes, it’s possible. The IDs of additional parameters must be determined earlier in the counter settings.

 

• Yes, it’s possible with the “Session parameters” option.

 

• Yes, it’s possible, but only for online stores with the help of e-commerce settings

 

• Yes, though you can only transfer information about whether a user was signed in on a site.

 

• No, never.

 

 

A goal has been set for going to the “Contacts” on a site. At 12:00 a user comes to the site, goes to the contacts pages, adds it to their bookmarks, and then closes the site. At 12:05, the user opens the site via their bookmarks. How will Yandex.Metrica record this goal information?

 

• 2 converted sessions, with one conversion in each.

 

• 1 converted session, 1 conversion.

 

• 1 converted session, 2 conversions.