CertificationAnswers

 

What is a “user” in Yandex.Metrica?

 

• People who, in the reporting period, visit a site for the first time since the start of data collection.

 

• A Yandex user that goes to a site in the reporting period.

 

• A user is one that completes at least one session on a site in the reporting period.

 

 

What type of goal from this list can be used to track traffic from external links?

 

• Multi-step goal.

 

• Page view.

 

• Number of page views.

 

A user finds a site through Yandex’s search engine using one keyword. In 10 minutes, the user returns to the site through Yandex’s search engine, but finds it with another keyword. Which keyword will Yandex.Metrica take into account for the user’s session?

 

• Only the first.

 

• Only the last.

 

• Both keywords.

 

What type of goal must you use to find out the number of users for a specific page depth?

 

• Multi-step goal.

 

• Page view.

 

• Number of page views.

 

• JavaScript event.

 

In Yandex.Metrica there is a multi-step goal consisting of three steps. The multi-step goal will result in a conversion for which conditions?

 

• Full sequence of steps but with visits to other site pages.

 

• The first step, and then immediately the third step.

 

• Full sequence of steps in reverse order.

 

• Second and third step, bypassing the first.