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When composing outgoing posts in Hootsuite, what’s the best way to collaborate with a team or team member to finalize that post?

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When composing outgoing posts in Hootsuite, what’s the best way to collaborate with a team or team member to finalize that post?

  • Assign the post to a social account the team or team member manages, then click ‘Save Draft’.
  • Publish the post to a social network, then click ‘assign to team or colleague’.
  • @Mention the team or team member in the drafted post before saving.
  • Save the post as a draft and then add it to the collaboration board for that team.

 

Explanation:

When composing outgoing posts in Hootsuite, the best way to collaborate with a team or team member to finalize that post is through Hootsuite’s collaboration features. Here’s a step-by-step guide:

  1. Draft the Post:
    • Begin by composing the initial version of the post within the Hootsuite Composer. Include the text, links, hashtags, and any media (such as images or videos) you want to include in the post.
  2. Assign Team Members:
    • If multiple team members are involved in the content creation process, you can assign specific tasks or responsibilities within Hootsuite. This ensures clarity about who is responsible for reviewing, editing, or approving the post.
  3. Review and Edit:
    • Team members with editing permissions can review the draft post directly within Hootsuite. They can suggest changes, make edits to the text, or provide feedback to improve the post’s quality and effectiveness.
  4. Comment and Collaborate:
    • Use Hootsuite’s commenting feature to facilitate collaboration and discussion among team members. Comment directly on the post to provide feedback, ask questions, or suggest revisions. This keeps all communication related to the post centralized within Hootsuite.
  5. Approve and Schedule:
    • Once the post has been reviewed and finalized, team members with approval permissions can approve the post for scheduling. They can also set the date and time for the post to be published across social media platforms.
  6. Track Changes and Revisions:
    • Hootsuite keeps a record of all changes and revisions made to the post, allowing team members to track the evolution of the content over time. This ensures transparency and accountability within the team.
  7. Monitor Performance:
    • After the post is published, monitor its performance using Hootsuite’s analytics tools. Track engagement metrics such as likes, comments, shares, and click-through rates to evaluate the post’s effectiveness and inform future content decisions.

By leveraging Hootsuite’s collaboration features, teams can efficiently collaborate on composing outgoing posts, ensure consistency and quality, and streamline the content approval process. This ultimately leads to more effective social media campaigns and better engagement with your audience.

You’re a social media manager, running a brand awareness campaign across multiple networks for a client. The client is unsure about the effectiveness of social media and wants to see proof that the campaign metrics are hitting their pre-defined KPIs. What is the best way to demonstrate the impact your social media campaign is having on brand awareness?

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You’re a social media manager, running a brand awareness campaign across multiple networks for a client. The client is unsure about the effectiveness of social media and wants to see proof that the campaign metrics are hitting their pre-defined KPIs. What is the best way to demonstrate the impact your social media campaign is having on brand awareness?

 

  • Give your client access to your Hootsuite account, so they can monitor all conversations and scheduled posts themselves and flag anything that they don’t think is worthwhile
  • Set up a customized Hootsuite Analytics Report tracking metrics most relevant to the campaign KPIs, and schedule it for regular automated email delivery to your client
  • Set up an Impressions Stream to monitor the real-time campaign views happening on Twitter, Instagram, and Facebook, and export the stream as a PDF to share with your client via email once a day
  • Put aside time to sit down with your client and go through the relevant conversations happening on social media, using Hootsuite’s geo-search functionality

 

You’re running a brand awareness campaign across multiple networks for a client. The client is unsure about the effectiveness of social media, and wants to see proof that the campaign metrics are hitting their pre-defined KPIs. What is the best way to demonstrate the impact your social media campaign is having on brand awareness?

  • Put aside time to sit down with your client and go through the relevant conversations happening on social media, using Hootsuite’s geo-search functionality
  • Set up a customized Hootsuite Analytics report tracking key metrics and schedule it for a regular automated email delivery to your client
  • Set up an Impressions Streamto monitor the real-time campaign views happening on Twitter, Instagram and Facebook, and export the stream as a PDF to share with your client via email once a day
  • Give your client access to your Hootsuite account so they can monitor all conversations and scheduled posts themselves and flag anything that they don’t think is worthwhile

 

To get the most out of using Instagram Business Account with Hootsuite, what must you do first?

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To get the most out of using Instagram Business Account with Hootsuite, what must you do first?

  • Create a brand new Instagram Business account, specifically to be used in Hootsuite
  • Satisfy Hootsuite’s Influencer criteria when signing up
  • Go to Instagram natively and tap the Hootsuite icon in your settings
  • Populate your Instagram account with a bio, profile picture, and at least 5 images or videos
  • Connect your Instagram Business account to your Facebook Business Page in Hootsuite

 

Similar question:

To get the most out of Instagram with Hootsuite, what must you do first?

 

 

The purpose of the social profile picker in the Hootsuite Composer is to

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The purpose of the social profile picker in the Hootsuite Composer is to

 

  • identify the social networks to which you’d like to publish your post
  • select or deselect social networks to connect with your Hootsuite account
  • select the social networks you’d like to monitor for activity relevant to your brand
  • pick the social networks for which you’d like to generate a statistics report about your publishing efforts