CertificationAnswers

You need to send one social post to Facebook and Instagram simultaneously, tracking link clicks within the post. You also need to share the results of this test with a colleague. Which Hootsuite features/products should you use to accomplish these activities? (Pick all that apply)

 

• Owly Shortener
• Hootsuite Analytics, Reports
• Hootsuite Composer
• Hootsuite Planner
• All of the above
• Amplify

 

When setting up an Instagram account in Hootsuite, there are two locations the account can live. What are they?

 

• Under Accounts in the publisher, or in Impact.
• In Insights, or within Assignments.
• Downtown or in the Suburbs.
• In a Hootsuite Organization, or as a personal channel.
• In streams, or in channels.

or

• In an Organization, or as a personal channel
• In Insights, or within assignments
• In streams, or in channels
• Under Accounts in the planner, or in settings

 

Explanation

When setting up an Instagram account in Hootsuite, the Instagram account can live in two locations: As a part of the Hootsuite Organization you created, or the Instagram account can live as a Personal channel in your Private social networks. If you’re a business then it is better to add Instagram as part of the Hootsuite Organization and personal users should use their personal channel for connecting the Instagram account.

 

When managing Instagram with Hootsuite, we recommend using Instagram Business accounts. Why is this?

 

• Business profiles that are linked to Hootsuite are more discoverable on Instagram natively
• Profile metrics for Personal Instagram accounts require 10K+ followers
• Business profiles allow you to upload videos that are more than 60 seconds long
• You can publish directly to Instagram without using your phone or the Instagram app

 

Let’s say you want to monitor all the comments on a specific YouTube video. To do this, create a ‘My Videos’ stream, find the video, and then select ‘___________________’.

 

• Monitor playlist
• YouTube Search
• Create Comment Stream
• Geo-search

 

Explanation

If we want to monitor all the comments on a specific YouTube video firstly, we need to create a ‘My Videos’ stream and find the specific video for which we want to monitor the comments. After locating the video in the My Videos stream we need to click on the ‘More Actions’ option and then click the ‘Create Comment Stream’ option. This will allow us to monitor all the comments on that specific YouTube video.

 

 

To find and engage in Twitter conversations happening in specific geographical areas that are relevant to your company, which Hootsuite feature should you use?

 

• geo-targeted messages
• the Hootsuite surveillance feature
• location tags
• geo-search streams
• internal/external tagging

 

When using Hootsuite’s Bulk Composer, how far in advance must your posts be scheduled ahead of when the CSV file is uploaded into Hootsuite?

• 1 day
• 2 hours
• 10 minutes
• 30 minutes
• 2 hours

 

Explanation

The messages in the Bulk Composer must be scheduled at least 10 minutes ahead of importing the CSV file into Hootsuite because the software takes around 10 minutes to prepare the CSV file so if you try to do it before then you won’t be able to download the CSV file.