CertificationAnswers

Which of the following is a step you would NOT take to identify bad claims?

 

• Examine your disputed and appealed claims

 

• Create an asset campaign

 

• Use filters to identify patterns in bad claims

 

• Sort assets by active claims to help prioritize

 

Explanation:

 

Unfortunately, mistakes happen, and you can see bad claims later. So, cleaning up claims will enable legitimate content owners to control and monetize their copyrighted content. Also, bad claims could influence your reputation and even diminish your revenue from user-uploaded videos. That’s why you should run claim audit on a regularly.

Tip: if you see, that the majority of claims from a certain reference are bad, deactivate the reference.

There are many ways how you can pêrform your claim audit. Typically, the process is: to review top assets, review disputes, and appeals, review the top claims, review recent claims. Also, you can use different filters to make these tasks easier. As a result, you can identify and isolate issues by applying additional filters as you sort claims. For example, if you discover bad claims originating from a specific channel or show, you can take measures to limit Content ID matching from that source.

So, which of the following is a step you would NOT take to identify bad claims? Well, creating asset campaign certainly wont help with it.

Learn more on the official Google support website.

 

What is a benefit to monitoring asset performance from claims?

 

• To determine the reach and revenue potential of your assets.

 

• To compare your claimed assets against competitors’.

 

• To compare the revenue potential of two different channels you manage.

 

• To identify third parties claiming ownership of your assets.

 

Explanation:

 

Undoubtedly, it’s very important to keep track of videos that you or others upload to YouTube to stay up-to-date with your assets. Moreover, if assets aren’t tracked rigorously, that could lead to potential unclaimed revenue or inability earn at all.

As a reminder, a claim links a video to an asset, allowing you to apply the desired policy. In other words, claims allow partners to manage their content across YouTube.

So, what is the main benefit of monitoring asset performance from claims? In general, you use Content ID and to earn revenue as it allows you to claim YouTube videos with your content. Therefore, by checking your asset performance you can get an idea about the reach and revenue potential.

Tip: use downloadable reports for greater accuracy, to view more assets, or to review historical data. Also, downloadable reports provide the most in-depth picture of your overall earnings.

Learn more on the official Google support website.

 

You’ve added the “route for review” rule to a custom policy. What happens with any associated claims?

 

• They appear in your Potential Claims ToDo queue.

 

• They are pending for 30 days, then automatically become active.

 

• They are converted to a Block policy after 30 days if not reviewed.

 

• They are routed to a Partner Manager for approval.

 

Explanation:

 

It’s very important to monitor and keep your claims updated. However, the YouTube system makes the process of managing claims quite easier. For example, you can manually review claims before your policy gets applied. As a result, this will ensure you’re taking the right action on the claimed content.

You can select “Route for review” from the drop-down menu (Edit Policy), and choose the desired action. Also, specify one or more conditions (match type, viewer location, user video match amount, or reference match amount).

Tip: you want to check this box only if you can manually review every claim generated by this rule. Undoubtedly, in some cases that could be a very time-consuming job and should rather automate the process.

So, you’ve added the “route for review” rule to a custom policy. What happens?

Well, these claims appear in your ToDo queue. Also, keep in mind that they expire after 30 days if don’t take any action. Certainly, you would want to review these claims as soon as possible. And, not wait until they expire, because policy won’t be applied until the claim is made active.

Learn more on the official Google support website.

 

What might alert you that someone may be attempting to monetize your assets?

 

• If the Asset Conflict report shows that an asset is in conflict in one or more territories.

 

• If the number of channel page owned views on the Video Claims report is less than the total owned views, you may be losing revenue.

 

• If the Claims report shows that a video claimed by one of your tracked assets was uploaded by a channel that isn’t your partner.

 

• If the Asset report shows that revenue has decreased sharply for a specific asset.

 

Explanation:

 

Monitoring your assets and claims is never ending process. However, YouTube offers many powerful tools which help with your daily tasks. An asset contains information about intellectual property hat a content owner has provided on the YouTube platform.

So, what might alert you that someone may be attempting to monetize your assets? Or in other words, what could indicate monetization attempts of your assets. Well, the first thing to check is the Asset conflicts report. This report is available to partners with assets in conflict. The key difference of this report compared to other asset reports is that it illustrates the territories that are in conflict. Also, the last ownership change.

As a result, you can expect possible monetization attempts from other partners in you see that an asset is in a conflict in some territories.

Learn more on the official Google support website.

 

You and another partner have a match policy of Monetize on separate non-music assets. If a user video is claimed by both of your assets, and no other assets, who receives the revenue?

 

• The revenue flows to the partner with the longer reference match.

 

• The partner who reviews the claim first would receive the revenue.

 

• YouTube holds the revenue until one partner releases its claim.

 

• You each receive 50% revenue.

 

Explanation:

 

A Match policy is a policy that the YouTube system associates with a video. However, multiple claims scenarios also happen. And that could make some complications. In general, when a video is claimed by multiple assets, YouTube examines each policy. If a policy is “monetize”, it’s also possible that the revenue will be shared.

In YouTube, we calculate revenue share in multiple claim scenario according to the number of active monetized claims. I this case, a video is claimed by 2 non-music assets. And, a matching policy is “monetize”.  So, each partner will receive 50% of the revenue. In other words, will split the revenue in 2 equal parts.

For example, If we had claims for 4 non-music assets, all of which are “monetize”, each partner would receive 25% of the revenue.

Learn more on the official Google support website.