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Your boss Ron has asked your co-worker April to create a new form for each landing page that you create. Is this a necessary task for April?

A) Yes – the Landing Pages tool requires you to add a new form to each page you create

B) No – you can use the same form on multiple landing pages

C) Yes – having a new form on each page makes it much easier to track the conversion rate

D) No – HubSpot caps the number of forms you can create, so don’t waste space creating unnecessary ones

https://www.youtube.com/watch?v=yatxBoLjVYs

What should NOT be included on a landing page?

A) Image

B) Bullet points

C) Call-to-action

D) Value proposition

https://www.youtube.com/watch?v=MM_-JucB-r4

According to best practices, which of the following headlines should be used on this landing page?

A) “Have you Been Bamboozled by a Travel Agency?”

B) “Learn How to Avoid Being Bamboozled by a Travel Agency?”

C) “Free Guide: Avoid Being Bamboozled by a Travel Agency”

D) “Download the Free Guide: Avoid Being Bamboozled by a Travel Agency”

https://www.youtube.com/watch?v=XvZMQOctNJk

To make this a fully optimized landing page, which of the following elements should be included on this landing page?

A) An image

B) Social sharing buttons

C) Social following buttons

D) A & B

E) B & C

F) All of the above

https://www.youtube.com/watch?v=k_nOrEuvRqw