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To avoid inefficiencies, what is the MAXIMUM number of team members your should have in a single pod?

 

• 3
• 5
• 7
• 10

 

According to the training, what are the primary roles of the strategist?

 

• Ensure the most impactful items are being worked on, lead client and team communication, and project management of the cycle and individual tasks.
• Work with the client to create content for the site, develop wireframes, and manage all of the subcontractors.
• Perform the user research, interpret the results into action items the team can then implement, and set up the tests to validate each action item’s hypothesis.
• Organize all of the meetings, develop the reports, and work to upsell the client into additional value-add services.

 

Which of the following is NOT a best practice for updating your agency’s process?

 

• Host weekly reflection meetings to find areas of the process to improve.
• Build a different process for each pod so they can have their own workflow.
• Make the transition fun, exciting and empower the team to take ownership in the process.
• When first starting your GDD program, build some padding into the schedule to account for the learning curve.

 

 

True or false? If you do not have the in-house talent needed to execute Growth-Driven Design, you can partner with another agency who has complementary services to your own.

 

True

 

False

 

According to the training, what skill sets are in the three-person Growth-Driven Design pod?

 

• Designer, developer, and project manager
• Copywriter, designer, and developer
• Developer, marketer, and project manager
• Strategist, user experience, and designer/developer

 

Why is the overall cost of Growth-Driven Design higher than traditional web design? Choose the BEST explanation from below.

 

• More people are involved in a Growth-Driven Design engagement than traditional web design.
• Not as many agencies are offering Growth-Driven Design which allows you to charge more for the service.
• The overall cost is higher because the client is getting more value from the months of continuous improvement after the initial launch.
• The websites are often much larger when using Growth-Driven Design and take more time to build.