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When publishing a post through Hootsuite Composer that contains a link, you’ll have the option to apply link settings. Link settings allow you to: (pick two)

October 18, 2019 By CertificationAnswers

When publishing a post through Hootsuite Composer that contains a link, you’ll have the option to apply link settings. Link settings allow you to: (pick two)

 

add UTM parameters to your link for campaign tracking

adjust the font and colors of your link

create a custom link which can be redirected later if needed (for example, if the landing page for your product changes)

select a preset link shortener

turn your link into a button or image

 

Filed Under: Hootsuite Platform Exam Certification Answers

Let’s say you have 15 LinkedIn posts for an upcoming campaign, and you’d like to schedule them evenly over a two week period. What’s the best way to accomplish this scheduling task using Hootsuite?

October 18, 2019 By CertificationAnswers

Let’s say you have 15 LinkedIn posts for an upcoming campaign, and you’d like to schedule them evenly over a two week period. What’s the best way to accomplish this scheduling task using Hootsuite?

 

Allow Hootsuite Impact to automatically schedule publishing times.

Schedule publishing dates for each post in the Composer.

By using the calendar scheduling function in the Planner.

Edit publishing date of individual posts in the LinkedIn Streams.

In the Hootsuite Inbox, organize your outbound messages in the order they should publish.

 

Filed Under: Hootsuite Platform Exam Certification Answers

A customer reached out via Twitter via Direct Message to your company, looking for support with a complex issue. A co-worker was already helping that user but is away on vacation. What Hootsuite feature would you use to see this conversation and any previous interactions this user has had with your organization via Twitter.

October 18, 2019 By CertificationAnswers

A customer reached out via Twitter via Direct Message to your company, looking for support with a complex issue. A co-worker was already helping that user but is away on vacation. What Hootsuite feature would you use to see this conversation and any previous interactions this user has had with your organization via Twitter.

 

Hootsuite Inbox

Engagement Streams

History Tracker

OwlMonitor

Hootsuite History

 

 

Filed Under: Hootsuite Platform Exam Certification Answers

If you have a personal Instagram account, and want to use Hootsuite to publish an image or video to that account, which publishing workflow do you need to use?

October 18, 2019 By CertificationAnswers

If you have a personal Instagram account, and want to use Hootsuite to publish an image or video to that account, which publishing workflow do you need to use?

 

Mobile Notification

Direct Publishing

 

 

Filed Under: Hootsuite Platform Exam Certification Answers

Angelo owns a bookstore and has been running a Google Shopping campaign for several months. He needs to monitor how different books are performing. How can Angelo get the information he needs?

October 14, 2019 By CertificationAnswers

Angelo owns a bookstore and has been running a Google Shopping campaign for several months. He needs to monitor how different books are performing.

How can Angelo get the information he needs?

 

  • Angelo can add new product groups and arrange them to show how many clicks a specific book received.

 

  • Angelo can see how many clicks a specific book received by filtering his products view.

 

  • Angelo can use benchmarking data to isolate each book’s sales.

 

  • Angelo can use impression-share data to find the number of clicks on each book’s ad.

 

Filed Under: Google Shopping Ads Exam Answers

How do Smart Shopping campaigns work to maximize conversion value while simplifying campaign management across networks, leveraging machine learning?

October 14, 2019 By CertificationAnswers

How do Smart Shopping campaigns work to maximize conversion value while simplifying campaign management across networks, leveraging machine learning?

 

  • By automatically optimizing daily spend, based on trend data.

 

  • By automatically optimizing bids, audiences, and products displayed.

 

  • By automatically optimizing special offers for selected products.

 

  • By automatically optimizing web-page optimization for searches.

 

Filed Under: Google Shopping Ads Exam Answers

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