SemRush Certification Answers

SEMrush Social Media Toolkit Exam Answers

 

You can integrate the Social Media Poster with both personal and business Facebook profiles.

True

False

 

You can search mentions in the Brand Monitoring Tool by country or language.

True

False

 

The Social Media Poster can show you the difference between your total new page likes and new page unlikes.

True

False

 

You can export this report on your social media activities to the My Reports tool.

Social media activity

Facebook reactions distribution

Social media audience trend

Social media competitors

All of them

 

You can track mentions from a specific domain with the help of the Brand Monitoring Tool.

True

False

 

Social Media Poster allows you to find ideas for posting from RSS feeds.

True

False

 

You want to create your daily social media plan and decide how many tweets to post today with the help of the Social Media Tracker. What should you do?

Analyze your and your competitors’ publishing trends using the “Activity” report

Review basic engagement metrics and their changes over time using the “Engagement” report

Analyze your and your competitors’ followers’ trends using the “Audience” report

 

You need to find out which of your or your competitor’s pieces of content perform best on social media. Which Social Media Tracker report allows you to do this?

“Top content” report

“Comparison with competitors” report

“Social channels” report

This cannot be done with SEMrush

 

You need to publish a post on social media, but you can’t do this before your designer prepares a necessary image. Which option in the Social Media Poster should you choose to keep from forgetting to publish the post on time?

“Post now”

“Add to queue”

“Save draft,” then set a notification time

“Schedule,” then set a publish time

 

You can track these metrics with the Social Media Tracker. Choose three answers.

Page Views

User reactions (“Like,” “Love,” “Wow,” etc.)

Number of posts

Number of followers

 

You want to create a post with the help of the Social Media Poster. Which of these media file types can you add? Choose three answers.

Animated GIF images

JPEG and PNG images

Giphy images

PDF documents

 

In the Brand Monitoring tool, you can filter Twitter mentions by what? Choose 3 answers.

Number of likes

Date

Username

Hashtag

Number of retweets

 

Which analytics data are available for your Twitter posts after you publish them with the Social Media Poster? Choose two answers.

Audience outreach

Comments

Increase in number of followers

Retweets

Clicks

Engagement rate

 

You can accomplish these tasks with the help of the Social Media Tracker. Choose two answers.

Monitoring the growth of your social media audience

Creating and publishing posts directly from the tool

Comparing social media platforms by engagement with your content

nalyzing at what time competitors publish their content on LinkedIn

 

In the Brand Monitoring Tool, you can compare your and your competitors’ brand name by…

Number of mentions

Likes

Twitter followers

Number of mentioners

 

What does the Brand Monitoring Tool allow you to do? Choose 3 answers.

Create and compare up to five campaigns within a Brand Monitoring project

Filter your brand’s web mentions by date

Get a list of resources that mentioned your brand

Find your brand mentions on the web and on Twitter

Get an alert when your brand is mentioned

 

You want to track your Facebook business page with the Social Media Poster. Which metrics can SEMrush provide you with? Choose three answers.

Total new page likes

Referral traffic

New page unlikes

Page audience

Metrics directly from Facebook insights

Engagement rate

 

While planning your post in Social Media Poster you can add images, GIFs, and UTM parameters to post links.

• False
• True

 

Which of the following reports on your social media activities can you export to the My Reports tool?

• Social media competitors
• Social media activity
• Social media audience trend
• All of them
• Facebook reactions distribution

 

20

 

Marketing Calendar allows you to track the traffic data for your campaigns directly from your Google Analytics account, and share this data with your collaborators that have access to that calendar.

• False
• True

 

 

 

SEMrush Affiliate Program Terms Exam Answers 2018.  This exam will test your knowledge of SEMrush Affiliate Program’s principles. Upon successful completion of this exam, you will receive an SEMrush Certification for Affiliates certificate. Your certificate will be valid for one year from the date it is issued.

 

 

 

 

Choose two answers. A zero dollar sale is showing up in your statistics. It means that:

…one of your clients activated a free seven day trial.

…one of your customers purchased, then cancelled their purchase of an SEMrush account.

…one of your customers purchased a non-standard payment plan.

 

Choose three answers. To receive your commissions, you need to:

Select a payout method.

Inform BeRush staff that you have made a sale.

Refer an eligible client to SEMrush.

Upload a signed tax form.

Click the “register commission” button in my account at BeRush.

 

You can promote SEMrush via video content, but pre-made videos are not available as a type of promo material.

False

True

 

You can use the brand name of SEMrush and BeRush as a keyword in your PPC campaign.

True

False

 

You can refer your clients to a free 7 days trial by using the following url:

semrush.com/freetrial

semrush.com/sem

7 days trial is not available

semrush.com/trial

 

You need to provide your full bank account details to receive payments via wire transfer, but not to receive payments via PayPal.

True

False

 

Choose two answers. To upload your tax form and update info about your preferred method of receiving commissions, you need to:

…download and complete an appropriate tax form to certify your U.S. or non-U.S. status to your BeRush profile.

…provide an affiliate manager with the info and ask to upload it manually.

…enter your payment info, which corresponds to your selected payment method.

 

Choose two answers. What are the two payout dates for BeRush affiliates?

31st of each month.

1st of each month.

5th of each month.

10th of each month.

15th of each month.

20th of each month.

25th of each month.

 

You want to share the commission with your clients. What’s the best way to do it?

Ask your affiliate manager to split the commission with you and your client.

Share the commission with your client personally.

You cannot share the commission with the client because it’s forbidden.

Place info about affiliate commission sharing on your site.

 

You are allowed to create multiple accounts within BeRush for different domains and marketing activities you use for SEMrush promotion.

False

True

 

Choose two answers. What kind of marketing materials can you use to promote SEMrush?

Widgets and banners provided by BeRush

Modified widgets and banners

Referral links

Self-made widgets and banners

 

Providing a reference link and advising your friend or client to use SEMrush is NOT against BeRush rules.

True

False

 

Can you refer a company you work for to SEMrush? (The company where you are an employee)

Yes, but only if they provide proof that they are an outside party.

No, since there is shared interest; this counts as self signing and thus is forbidden.

Yes, no additional info is required.

 

You can use social networks to promote SEMrush.

True

False

 

If you choose Wire transfer as your preferred method of payment, you will receive your earnings after you accumulate a total of $50 in commissions.

True

False

 

Referral links can lead to SEMrush homepage only.

False

True

 

You CANNOT use a referral link in an email.

False

True

 

What channels are forbidden to use for SEMrush promotion? Choose two answers.

Social media

Email marketing

Courses

Videos

Data integration

Blog

Loyalty marketing (commission sharing)

Coupon websites (discount or trial aggregators)

PPC

Events

Data feed

 

You can use Third Party websites’ materials for your promotional campaigns of SEMrush.

False

True

 

Graphs in the statistics tab are updated in real time.

False

True

 

You are allowed to sign up as an affiliate at BeRush and then use your referral link to register a paid account on SEMrush.

True

False

 

A user referred by you contacts SEMrush sales team and requests a custom plan. What will happen?

You will receive a minimal compensation for that user

The sales team will not process the user’s request

You will not receive compensation for as long as that user is using the custom plan

 

You are using PayPal, and your balance is below the payment margin. On the 24th of current month, a new purchase moves it over the payout margin. When will you receive your commissions?

On the 10th next month – that is the payout date for second half of any month

On the 25th – it’s the next payout date

 

Your referral link looks like “semrush.com/?ref={ID}” where {ID} is your individual referral code.

True

False

 

 

 

 

SEMrush Content Marketing Toolkit Exam Answers , this exam will assess your mastery of the SEMrush tools for content creation. Upon successful completion of this exam, you will receive an SEMrush for Content Marketers certificate. Your certificate will be valid for one year from the date it was issued.

 

 

 

 

You CANNOT sort sources by mentions, or filter out only blog mentions in the Brand Monitoring tool

True

False

 

The Post Tracking tool allows you to monitor the sources of your articles’ backlinks.

True

False

 

You have written a new article and it was published on several websites. Which SEMrush tool should you use to monitor your article’s exposure?

Keyword Magic Tool

Keyword Research

Domain Analytics

Post Tracking

Keyword Gap

 

To see audience, engagement and activity for your social media accounts, you would create an On Page SEO Checker campaign.

True

False

 

The On Page SEO Checker report, as shown in the image below, shows signs of keyword stuffing, based on comparison with your competitors

There is not enough information to determine

True

False

 

What can be done with the help of the Marketing Calendar? Choose three answers.

Arranging and customizing marketing campaigns and activities

Scheduling posts on social media

Assigning tasks within marketing activities to other users

Sharing your calendars with other users

Analyzing you campaigns by user engagement metrics

 

Which SEMrush tools should you use to find the most resonant ideas for your content based on people’s search queries and questions about a specific topic? Choose two answers.

On Page SEO Checker

Keyword Gap

Topic Research

Position Tracking

Keyword Magic Tool

Organic Traffic Insights

 

With the help of which tool can you get SEO recommendations for your future articles based on analysis of your Google top 10 organic competitors?

Keyword Analytics Reports

Advertising Positions Report

Position Tracking Tool

SEO Content Template

 

Which tools should a marketing specialist use to assess their online reputation? Choose two answers.

Keyword Magic Tool

Organic Positions Report

Social Media Tracker

Organic Traffic Insights

Brand Monitoring

 

Look at the image below. According to the Keyword Magic Tool’s embedded feature, Keyword Analyzer, it will be easier to get higher position in Google if you write an article using the first set of keywords.

False

True

There is not enough information to determine

 

You are about to start writing an article and want to get ideas for a chosen topic. You type your keyword in the Topic Research tool’s search bar and select a desired subtopic within the generated report. Which of the following insights would the tool offer you for each subtopic? Choose three answers.

Backlinks

Readability

Questions

Related searches

Recommended text length

Headlines

 

What does the TF-IDF metric from On Page SEO Checker show?

The approximate expected monthly traffic for a keyword

Which keywords are better perceived by people

How many times a keyword was used in a URL

How important a word is to a specific document

How a search engine sees a keyword

A keyword’s monthly search volume

 

Which two types of notifications can you set up in the Marketing Calendar?

In-app

Trello

Email

Google Calendar

 

Which tool helps you stay informed of changes in your article’s position in Google’s organic search for a chosen keyword?

Post Tracking

Keyword Magic Tool

Organic Research

Organic Traffic Insights

 

When working with the Topic Research tool, you can enter your domain name. What is the purpose of this?

• To highlight the subtopics you’ve already written about
• To broaden your list of subtopics based on your domain’s content
• To be able to sort subtopics by topic efficiency, so that subtopics that are most relevant to your content will be shown first
• To exclude subtopics with branded keywords that are related to your domain
• To highlight your recommended subtopics

 

What are the SEO Content Template Tool’s key recommendations based on?

• Proprietary algorithms
• Analysis of your top 10 rivals in Google
• Analysis of your top 100 rivals in Google
• Analysis of all your rivals in Google
• Analysis of SEMrush’s domain database
• Google recommendations

 

Which SEMrush Tool Can Be Integrated With Your Google Analytics Account In Order To Provide You With User Engagement Metrics For Your Articles?

• Brand Monitoring
• SEO Content Template
• Social Media Tracker
• Content Audit
• On Page SEO Checker
• Position Tracking

 

Which metrics does the Social Media Tracker NOT track for a Facebook account?

• Reactions: ‘Like’, ‘Love’, ‘Wow’, etc.
• Posts shares
• Number of posts
• Number of followers
• Page views

 

Which metrics AREN’T available in the Content Audit report? Choose three answers.

• Domain age
• Words count
• Bounce Rate
• Amount of paid keywords
• Facebook shares
• Domain score
• Backlinks

 

You’ve Set Up The Social Media Tracker To Monitor Social Media Activity. You’ve Posted On Instagram Five Times Within The Last Month. Why Does The Tool Show Zero Activity On Instagram?

• All of your posts were made more than 7 days ago
• None of your Instagram followers reposted these posts
• Data in the report is not shown correctly
• Someone reported that your posts are inappropriate for Instagram
• None of your Instagram followers liked these posts

 

 

 

You’ve set up the Social Media Tracker to monitor social media activity. You’ve posted on Facebook five times within the last month. Why does the tool show zero activity on Facebook?

Data in the report is not shown correctly

All of your posts were made more than 7 days ago

None of your Instagram followers reposted these posts

None of your Instagram followers liked these posts

Someone reported that your posts are inappropriate for Instagram

 

Which metrics are available in the Content Audit report? Choose three answers.

Domain age

Words count

Bounce Rate

Amount of paid keywords

Facebook shares

Domain score

Backlinks

 

Which SEMrush tool can be integrated with your Google Analytics account in order to see how your blog posts perform?

SEO Content Template

Topic Research

Social Media Tracker

Content Audit

 

Look at the list of recommended keywords from the SEO Writing Assistant. Why are some of these keywords highlighted green?

These keywords will help you get better ranking if you use them for your copy

These keywords are the most relevant to your copy

You should use these keywords in your headings

You’ve already used these keywords within your copy

 

Social Media Tracker can track number of posts and followers, reactions, post shares, page views for a Facebook account

True

False

 

While exploring the Social Media Tracker, you find out that your best-performing post on Twitter earned 120 likes, 18 retweets, and 12 replies, while your competitor’s top post got 147 likes and 53 retweets. Your audience is comprised of 9,000 users, and your competitor’s — 12,000 users. Whose post has a higher engagement rate?

• Your post
• They both have equal engagement rates
• Your competitor’s post
• They cannot be compared