CertificationAnswers

Within the Hootsuite Composer, you can transform URLs into what’s called an ‘owly’ link. Which of the following are reasons you’d want to use this feature. (pick two)

 

• owly links are prioritized by social networks
• owly links are perceived as more trustworthy than regular URLs
• owly links are trackable, which means you can track how many people clicked it
• owly links provide higher resolution previews of the webpage being linked to
• owly links use less characters than regular URLs

 

Explanation:

The main feature of owly links is that they are trackable. You will get all the details about the number of clicks on your owly links and you will also get the Click-Through Rate(CTR) for your links.

Another benefit of Owly links is that they have fewer characters than normal links which means they don’t look as ugly as normal URLs.

 

 

Some of the Apps in the Hootsuite App Directory include ‘plugins’ which means that the app:

 

• can only be used in one stream at a time.

 

• contains additional security features

 

• can be integrated across your entire dashboard, rather than just within a stream.

 

• contains additional security features

 

 

In the Composer, there are 3 ways you can attach an image. Which of the following is not an option for attaching an image?

 

• picking an image from the Media Library

 

• uploading it directly from your computer

 

• insert an image from an Instream Tweet

 

• uploading from a Hootsuite Integration (e.g., Adobe Experience Manager)

 

 

When publishing to Pinterest from Hootsuite, you must include two items, which are:

 

• a caption and a photo

 

• a target audience and a link

 

• a scheduled time and a photo

 

• a photo and a link

 

 

Which tools are found in the header section of the Hootsuite Dashboard? (pick three)

 

• App Directory

 

• Engagement Streams

 

• Quick Search

 

• Message Composer

 

• Account Settings

 

 

Publishing to Pinterest with Hootsuite saves time because:

 

• it automatically edits any image you upload into a more ‘pin-able’ version.

 

• it guarantees your pin will receive more engagement than posting natively.

 

• you can schedule and post to multiple accounts and boards at the same time.

 

• the Composer window suggests popular content for you to repin.