CertificationAnswers

How could you create a customized dashboard in Google Analytics that you can monitor on a daily basis? (select all that apply)

 

 

• A) Use the Google Analytics JavaScript tracking code to send data straight into a spreadsheet
• B) Use the Google Analytics reporting APIs to automatically send data to a dashboard application you create
• C) Create a dashboard directly in the Google Analytics user interface and share it with your team
• D) It is not possible to create a dashboard using Google Analytics data

For a website that hosts 45 minute-long documentary videos, what configuration settings could you use to more accurately track user engagement?

 

 

• A) Add a Goal that tracks when a user lands on your site homepage
• B) Add a Filter to exclude users who do not watch a video on your site
• C) Adjust the session timeout length to be greater than 45 minutes so that the session does not automatically timeout while a user is watching a long video on the site
• D) Create a Content Grouping that groups together all of your video pages in your reports

You have discovered that data about the Product pages of your ecommerce website is missing from your reports. Which of the following could be the cause? (select all that apply)

 

 

• A) The data for the Product pages was not collected because tracking code was not placed on those pages of the site
• B) Google Analytics does not collect data from eCommerce sites
• C) During processing Google Analytics sampled out the Product pages from your reports
• D) A filter applied during processing was configured to remove Product pages data from your reports

 

You have discovered that a significant portion of your site traffic is coming from your internal users and is skewing your customer data. Which of the following solutions should you implement to clean

 

 

A) Have your site developers create a new version of your website for internal users only that does not have the tracking code

 

B) Have your account administrator configure a Filter that excludes internal traffic from being included in your report views

 

C) Have your account administrator reprocess the data in your account to exclude internal users

 

D) There is not a way to prevent the internal traffic from showing in your reports.

 

When does Google Analytics sample data for reporting?

 

 

• A) When the data you request has already been calculated in the aggregate tables
• B) When you create a report with metric and dimension combinations that have not been pre-aggregated and the report is based on data from a large number of visits
• C) When the report is pulled at the end of the high traffic week
• D) When you create a report with metric and dimension combinations that have not been pre-aggregated and the report is based on data from a small number of visits

A session in Google Analytics consists of:

 

 

• A) the reports generated by users over a specific period of time
• B) interactions or hits from a specific user for all time
• C) interactions or hits from a specific user over a defined period of time
• D) a group of users getting together in person to discuss Analytics