CertificationAnswers

For TrueView for action, which three events can make up an online conversion?

 

• Visits, video downloads, user referrals
• Likes, subscriptions, user comments
• Repeat views, engagement time, loads
• Clicks, video engagement, impressions

 

This question have 2 possible answers.

Which video format is available on Google Video Partners?

 

• 30-second non-skippable
• Video masthead
• TrueView for reach
• TrueView Discovery

 

or

 

• TrueView discovery
• YouTube home feed
• Video masthead
• TrueView in-stream

 

Dylan’s client produces documentaries. The client wants to understand what makes YouTube so appealing to users. Dylan explains how YouTube lets users engage with the creators they love and become part of an online community of like-minded people.

What’s another reason users choose YouTube?

 

• Users choose YouTube for its lengthy free-trial period.

 

• Users choose YouTube to access a local cable provider.

 

• Users choose YouTube to play games across platforms.

 

• Users choose YouTube for rich and diverse content.

 

This question have 3 possible answers:

 

What’s one of Google and YouTube’s awareness products?

 

• TrueView for Reach
• Remarketing
• Affinity
• In-Market audiences

 

or

 

• Video Masthead
• Customer Match
• First-party data
• Life Events

 

or

 

• Intent Audiences
• Google Signals
• Bumper Ads
• Custom Affinity

 

Julian has a client interested in increasing awareness with their YouTube campaign.

Which three YouTube audience solutions should he recommend?

 

• Conversion, In-Market, and Remarketing
• Customer Match, Remarketing, and Tastes
• Demographics, Affinity, and Custom Affinity
• In-Market, Life Events, and Custom Infinity

 

What can YouTube Analytics tell you about what people are watching on your client’s channel?

 

• Real-time views and watch-time
• Return visits and search history
• Ads chosen and replays
• Referrer and preferred category