CertificationAnswers

If a client wanted to reach drivers for a Wednesday afternoon only campaign, could they do this?

 

• Yes, with day part targeting

 

• No, not on a specific day of the week

 

• No, not at a specific time

 

• No, Waze Local ads are random

 

What types of account management capabilities does the Waze Local Starter Dashboard offer?

 

• Add Locations

 

• Edit Business/Location Information

 

• Change Budget/Invoice information

 

• All of these

 

What account management capabilities does the Waze Local Plus Dashboard offer?

 

• Switch between accounts

 

• Export performance reports

 

• Edit business / location information

 

• All of these

 

Waze Local’s “billboards with a digital backbone” reach drivers where?

 

• At point of departure or destination

 

• At a static point along the roadside

 

• Throughout the transition from departure to destination and along the journey

 

• None of these

 

In designing your Waze Local Creative, you’re encouraged to think of your Waze ads as which of the following?

 

• Newspaper classified or magazine campaigns

 

• Repurposed digital ads cut from the Internet

 

• Billboards and signs

 

• Television commercials

 

 

What should you consider to write a high-impact, aligned CTA for your Waze Local ad?

 

• Your campaign’s end goal

 

• Waze Local’s CTA

 

• Your campaign’s end goal and Waze Local’s CTA

 

• A CTA repurposed from your digital campaigns