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Home » Archivo de CertificationAnswers » Page 756

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Which reports require the activation of Advertising Features?

December 24, 2018 By CertificationAnswers

Which reports require the activation of Advertising Features?

 

  • Geo reports
  • Cohort Analysis reports
  • Real-time reports
  • Demographics and Interests reports

 

Explanation:

To make the Demographics and Interests data available in Analytics, you need to update Analytics to support Advertising Reporting Features and enable the Demographics and Interests reports.  When you enable Advertising Reporting Features, you allow Analytics to collect additional information from the DoubleClick cookie (web activity) and from Device Advertising IDs (app activity).

Read more here: https://support.google.com/analytics/answer/2819948

 

Which reports require the activation of Advertising Features?

 

Which reports require the activation of Advertising Features?

 

Get Answers ✅✅✅ Which reports require the activation of Advertising Features?

 

Filed Under: Google Analytics Individual Qualification Exam Answers

What is required for User ID to track users across different devices?

December 24, 2018 By CertificationAnswers

To recognize users across different devices, what is required for User ID?

  • A new Analytics account for reporting
  • Google Tag Manager
  • Sign-in that generates and sets unique IDs
  • All of the above

 

or

 

What is required for User ID to track users across different devices?

  • A new Analytics account for reporting
  • Google Tag Manager
  • Sign-in that generates and sets unique IDs
  • All of the above

 

Explanation:

 

The User ID enables the association of one or more sessions (and any activity within those sessions) with a unique and persistent ID that you send to Analytics. To implement the User ID, you must be able to generate your own unique IDs, consistently assign IDs to users, and include these IDs wherever you send data to Analytics. For example, you could send the unique IDs generated by your own authentication system to Analytics as values for the User ID. Any engagement, like link clicks and page or screen navigation, that happen while a unique ID is assigned can be sent and connected in Analytics via the User ID.

Read more here: https://support.google.com/analytics/answer/3123662

 

What is required for User ID to track users across different devices?

 

What is required for User ID to track users across different devices?

 

Get Answers ✅✅✅ What is required for User ID to track users across different devices?

 

Filed Under: Google Analytics Individual Qualification Exam Answers

What are two methods to import a file in Microsoft Advertising Editor? (Select 2)

December 24, 2018 By CertificationAnswers

What are two methods to import a file in Microsoft Advertising Editor? (Select 2)

  • Excel
  • CSV file
  • Google AdWords
  • Default settings

 

What are two ways to import a file? (Select two)

  • Excel
  • CSV file
  • Google AdWords
  • Default settings

 

Filed Under: Microsoft Advertising Certified Professional Exam Answers

With pay-per-click search advertising, when are you charged?

December 24, 2018 By CertificationAnswers

With pay-per-click search advertising, when are you charged?

 

  • Each time your ad is displayed on the search results page.

 

  • Each time a customer makes a purchase from your website.

 

  • When your ad goes live.

 

  • Each​ time a customer clicks your ad.

 

Explanation:

 

Pay per Click or PPC is a form of advertising that charges you whenever a customer clicks on your ad.

 

With PPC (Pay-per-click) advertising you can reach a new group of high-quality customers and achieve your business goals faster. If PPC campaigns are a good fit for you, will depend on your specific situation. However, the most important thing about paid advertising is that you pay only for actions you think are valuable for you. For example, clicks, conversions or just desired reach, impressions.

Same as Google Ads, Bing Ads offers many targeting options to tailor your ads. In general, you pay only when someone clicks you ad.

Tip: You should always set up conversions tracking and optimize your campaigns for conversions. Clicks has no value for your business, conversions do.

Learn more on the official Bing Ads website.

 

 

Filed Under: Microsoft Advertising Certified Professional Exam Answers

Multiple Ad Groups are allowed in Campaigns.

December 24, 2018 By CertificationAnswers

Multiple Ad Groups are allowed in Campaigns.

 

  • True

 

  • False

 

Multiple Ad Groups are allowed in Campaigns.

 

Multiple Ad Groups are allowed in Campaigns.





Get the Answer of ✅?✅ Multiple Ad Groups are allowed in Campaigns.

 

Filed Under: Microsoft Advertising Certified Professional Exam Answers

You’re tracking conversions in a budget-constrained campaign. If you raise cost-per-click (CPC) bids within the budget constraint, which result is most likely?

December 24, 2018 By CertificationAnswers

You’re tracking conversions in a budget-constrained campaign. If you raise cost-per-click (CPC) bids within the budget constraint, which result is most likely?

 

  • Receive more conversions while paying more on average per conversion

 

  • Receive fewer conversions while paying more on average per conversion

 

  • Receive more conversions while paying less on average per conversion

 

  • Receive fewer conversions while paying less on average per conversion

 

Explanation:

 

Confusing question. Largely depends on particular product and situation. Clicks and conversions are not the same, if you get less clicks it doesn’t mean you get less conversions. For me first 2 answers are equally correct. For google its the first one.

A campaign that’s limited by budget can still be successful and help you meet your business goals. But there might be opportunities to gain more exposure if you’re able to increase your budget. If you use manual cpc bidding in budget constrained campaign, you have to devote time to manage keywords and placement bids where the conversion is more likely to happen.

Raising only bid can’t increase the chance to improve the conversion numbers. You have to analyze and figure out those keywords and placement where conversions are more likely to happen. When you get fail to find those placements and keywords, raising manual cpc will be resulted to fewer conversions while paying more on average per conversion.

 

You’re tracking conversions in a budget-constrained campaign. If you raise cost-per-click (CPC) bids within the budget constraint, which result is most likely?

 

 

 

Filed Under: Google Ads Search Advertising Certification Assessment Answers (Updated)

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