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What is the point of the ‘Traffic Cost’ metric in the SEMrush Organic Research Positions Report? What does this metric mean?

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What is the point of the ‘Traffic Cost’ metric in the SEMrush Organic Research Positions Report? What does this metric mean?

 

 

Traffic cost is a value entered by a user

 

Traffic cost is an amount of money made with Google AdSense

 

Actually, this screenshot is taken from the Paid Search Positions Report

 

Traffic cost is an estimation of the budget for a Google AdSense campaign

 

Traffic cost is an estimation of how much it would cost to bid on organic keywords through Google AdWords

 

What does an audit status of “Pending, servable” mean?

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What does an audit status of “Pending, servable” mean?

 

 

The creative will not serve for 24 hours

 

The creative will serve, but is prohibited due to unsuitable content

 

The creative will serve, but may be rejected after policy review

 

The creative will not serve until resubmitted for approval

 

Explanation:

 

Your creative is approved for serving, but is awaiting additional content and policy review.
Read more here: https://support.google.com/displayvideo/answer/6063030

 

 

Which allows advertisers to automate AdWords reporting and campaign management?

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Which allows advertisers to automate AdWords reporting and campaign management?

 

 

Use of Structured Query Language (SQL) server reporting services

 

Execution of multiple reporting tasks from multiple computers

 

Execution of repetitive Data Mining Extensions (DMX) queries

 

Use of an AdWords Application Programming Interface (API) web service

 

Explanation:

 

The API is flexible and functional — you can use it to build an application that meets your needs. Using the API, you can automatically generate keywords, ad text, landing pages, and custom reports.

The Google AdWords API lets developers build applications that interact directly with the Google AdWords server. With these applications, advertisers and third parties can more efficiently and creatively manage their large or complex AdWords accounts and campaigns.

The API is flexible and functional — you can use it to build an application that meets your needs. Using the API, you can:

  • Automatically generate keywords, ad text, landing pages, and custom
  • Integrate AdWords data with your inventory system to manage campaigns based on
  • Develop additional tools and applications to help you manage

Read more here: https://support.google.com/adwords/answer/2375503?hl=en