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As with all your social profiles, ensure all sections of your Twitter profile are filled out completely. Use ______________ as the username and add a company-specific identifier if needed.

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As with all your social profiles, ensure all sections of your Twitter profile are filled out completely. Use ______________ as the username and add a company-specific identifier if needed.

 

  A)  your nickname
  B)  a striking, memorable word or phrase
  C)  your real name
  D)  your industry’s name
  E)  your employee ID number

https://www.youtube.com/watch?v=qROHjCNgPXM

Assume you’re using the Hootsuite Amplify product and you come across a company-approved article that you’d like to share quickly to your LinkedIn, Twitter, and Facebook audience. What sequence of steps would you do to accomplish this?

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Assume you’re using the Hootsuite Amplify product and you come across a company-approved article that you’d like to share quickly to your LinkedIn, Twitter, and Facebook audience. What sequence of steps would you do to accomplish this?

 

  A)  Click ‘Compose’ in the top right drop down of the content source, then click “Confirm Send’ when compose box appears
  B)  Click “Edit Scheduled Message’, then “View Date in Publisher’, then ‘Send to All’
  C)  Click ‘Send to Myself’ within the Engagement Stream, then “Forward to Networks’ within your Command Centre
  D)  Click “Attach’ in the Compose box, select files to be shared, pin the relevant social networks, then click ‘Send’
  E)  Click ‘Share’ and select the social media accounts you want to post it to

https://www.youtube.com/watch?v=dZlJ2UxMUcQ

“Social Listening’ and “Active Searching’ are information gathering approaches that social sellers can use to:

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“Social Listening’ and “Active Searching’ are information gathering approaches that social sellers can use to:

 

  A)  produce better targeted Google Analytics reports.
  B)  build out a social media policy and guidelines document.
  C)  build a high ROI paid audience.
  D)  demonstrate ROI to Senior leadership within their firms.
  E)  set the stage for well targeted and effective outreach to clients and prospects.

https://www.youtube.com/watch?v=48rs2ZsaAUg

If you are engaging in social selling activities in the financial services industry in Canada or the U.S., you may not:

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If you are engaging in social selling activities in the financial services industry in Canada or the U.S., you may not:

 

  A)  solicit or accept Recommendations on your personal LinkedIn profile.
  B)  Retweet or Share content posted by competitors.
  C)  engage in any private conversations via Direct Messaging functionality.
  D)  include photos or any other self-identifying visuals.
  E)  engage with comments left by clients or prospects on your posted content.

https://www.youtube.com/watch?v=ZYzstGjtBxE

With respect to curating content that you can share through your social channels, Google Alerts and third party tools such as __________ and __________ can also be configured to find articles and news that may be interesting to your prospects based on certain keywords.

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With respect to curating content that you can share through your social channels, Google Alerts and third party tools such as __________ and __________ can also be configured to find articles and news that may be interesting to your prospects based on certain keywords.

 

  A)  Paper.li, Feed.ly
  B)  Roost, Smart Moderation
  C)  Constant Content, RiteTag
  D)  Zendesk, Feed.ly
  E)  Riffle, Marketo

https://www.youtube.com/watch?v=N3NMQ62ADso

Industries like insurance, financial services and healthcare are prime examples of industries where ___________________.

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Industries like insurance, financial services and healthcare are prime examples of industries where ___________________.

 

  A)  sales activities through social channels are prohibited by federal law
  B)  your emphasis should be on closing business through the social channels themselves
  C)  adoption of social selling was far ahead of the curve
  D)  regulatory oversight impacts social selling activities
  E)  the volume of content you publish should be very high

https://www.youtube.com/watch?v=motq_RLibms