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Say you’re conducting some research for new prospects on Twitter, and would like to search keywords, account characteristics, location, dates, and sentiment. Where on Twitter would you go to conduct such a search?

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Say you’re conducting some research for new prospects on Twitter, and would like to search keywords, account characteristics, location, dates, and sentiment. Where on Twitter would you go to conduct such a search?

 

  A)  Twitter Customer Locator
  B)  Twitter Advanced Search
  C)  Twitter Small Business Search
  D)  Twitter Analytics
  E)  Twitter Target Finder

https://www.youtube.com/watch?v=UHv_r2UKoq0

You can deliver value to your audience by knowing where to find the best articles, infographics and videos and sharing them through your social channels. This type of content sharing is an example of:

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You can deliver value to your audience by knowing where to find the best articles, infographics and videos and sharing them through your social channels. This type of content sharing is an example of:

 

  A)  Leadgen content
  B)  Content creation
  C)  Directive
  D)  Evergreen content
  E)  Thought leadership

https://www.youtube.com/watch?v=4gZaFDDGWpY

When choosing the social networks on which to build your presence, what’s most important to think about?

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When choosing the social networks on which to build your presence, what’s most important to think about?

 

  A)  Where your target audience is most active.
  B)  The networks on which you already have a good working knowledge.
  C)  Which networks best support the content you want to share.
  D)  Which networks will become popular in the coming 1-2 years.

https://www.youtube.com/watch?v=gcXG-um45HI

When using Hootsuite Amplify, what’s the best way to find and share content that will be relevant to your audience’s interests or pain points?

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When using Hootsuite Amplify, what’s the best way to find and share content that will be relevant to your audience’s interests or pain points?

 

  A)  Select content from the Topics set up in your organization
  B)  Use the “Find” button, and then search by Influencer
  C)  Scan the relevant Twitter Lists
  D)  Start hashtag search streams
  E)  Enable the RSS feed functionality under settings

https://www.youtube.com/watch?v=aKZv8FC7x6E

Where on LinkedIn would you search for potential prospects by industry, location, degrees of separation, keywords, and more?

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Where on LinkedIn would you search for potential prospects by industry, location, degrees of separation, keywords, and more?

 

  A)  “People You May Know’ section, under My Network
  B)  “Add Contacts’ section
  C)  “Advanced People Search’
  D)  “Prospect Finder’, under Interests tab
  E)  “Connections’, under My Network

https://www.youtube.com/watch?v=T_p3dgojRCs

Let’s say you’re a real estate agent, and a competing agent in your sales territory is gaining a lot of likes and engagement week over week on their Facebook Business Page – you want to learn more about the type of content they’re sharing with their audience that’s driving that attention. What tool on your Facebook Business Page would you use?

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Let’s say you’re a real estate agent, and a competing agent in your sales territory is gaining a lot of likes and engagement week over week on their Facebook Business Page – you want to learn more about the type of content they’re sharing with their audience that’s driving that attention. What tool on your Facebook Business Page would you use?

 

  A)  Facebook Analytics
  B)  Content Performance Analysis
  C)  Facebook Comparative Content Analysis Tool
  D)  RSS Feeds
  E)  “Pages to Watch’ feature

https://www.youtube.com/watch?v=Wm8NIRhYUwE