Dig Deeper with Google Shopping Assessment Answers – Academy for Ads
Learn more advanced concepts of managing a Shopping campaign
Get an in-depth understanding of Google Shopping features, policies, and other ad subtypes that target your customer. Take all the courses, pass the Assessment, and earn an Achievement to display on your profile.
ADVANCED GOOGLE SHOPPING ASSESSMENT
-
C1.
Geoff cannot understand why his click share on mobile is so low, despite his impression share being relatively high.
How can Geoff improve the clickthrough rate for his mobile Shopping ads?
+0 / 1
The correct answer was Increase his mobile bid adjustment modifier, so his ads are in the top positions..
-
E2.
-
Which components are unique to local inventory ads?
-
G3.
-
If Tim from AdStomp uploaded an item with a price mismatch by accident, what would happen?
-
C4.
-
How can a mobile-optimized site benefit users with a small screen?
+0 / 1
The correct answer was Present a checkout screen that is clear and uncluttered..
-
A5.
-
How are Feed Rules used to support a Shopping campaign?
+0 / 1
The correct answer was To make simple data transformations to existing product information and supply product data for a Shopping campaign.
-
B6.
-
When should you use campaign priority?
- +0 / 1
The correct answer was If a product is in multiple campaigns and you want to determine which campaign should participate in the auction.
-
F7.
-
Which of the following could happen if an item is disapproved because it may violate policies regarding alcohol-related items?
+0 / 1
The correct answer was Other items containing related keywords could be disapproved as well..
-
E8.
-
Cait wants to set up local inventory ads so local customers visit her store.
How does she get started?+0 / 1
The correct answer was She sets up Merchant Center, Google My Business Locations, and Adwords accounts..
H9.
-
Which structured data markup attributes are required for automatic item updates?
-
D10.
-
Sam at Sports Gear is considering promotions for his Shopping ads.
Which of Sam’s promotions are acceptable under Google Shopping’s policies?+0 / 1
The correct answer was 25% off.
-
G11.
-
How do Shopping policies ensure a great user experience?
+0 / 1
The correct answer was Inappropriate and offensive content are not allowed..
-
F12.
-
If your account has been suspended, how will you be notified?
+0 / 1
The correct answer was The notification will be in the Google Merchant Center Home and Diagnostics page, and you will receive an email..
-
B13.
-
How do you set priorities for your Shopping campaigns?
+0 / 1
The correct answer was You will set priorities in the Campaigns section under “Settings”..
-
H14.
-
Which of the following is accomplished with automatic item updates?
+0 / 1
The correct answer was The price and availability attributes on your Shopping ads are automatically updated when you make changes to these attributes on your website..
-
D15.
-
When launching a large number of promotions, what is the most time-efficient way of uploading a large number of promotions at once?