CertificationAnswers

When creating a campaign in Enterprise Campaigns, what option(s) do you have regarding where the campaign will live?

 

on its own microsite, a separate tab on your Facebook Page or live on an existing webpage
embedded within your company’s webpage
in a dedicated microsite
on a separate tab on your Facebook Page or Twitter Page, and/or a header on your LinkedIn Company Page
in the sidebar menu of your LinkedIn Company Page, as a Tab on your Facebook Page, or on a dedicated microsite

 

Explanation:

 

The Hootsuite Campaign Builder has a “Look and Feel” option where you can customize the background, body text color, footer, tabs and active tabs. You can even upload unique images for the header, mobile header, background and favicon.
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When creating a campaign in Enterprise Campaigns, what option(s) do you have regarding where the campaign will live

 

https://www.youtube.com/watch?v=PXNi8ILiTCM

 

To find and engage in Twitter conversations happening in specific geographical areas that are relevant to your company, you should use:

 

• Hootsuite campaigns
• geo-targeted messages
• geo-search streams
• Internal/External Tagging
• the Hootsuite Surveillance feature

 

Explanation

To find and engage in Twitter conversations happening in specific geographical areas that are relevant to your company you should use geo-search streams.

To find and engage in Twitter conversations in your industry you need to create Twitter Streams. But, if you want to monitor conversations in your industry for a specific geographical location then you need to select the Geo-Search Streams.

You need to create a stream for a social network like Twitter to monitor the tweets, retweets, and other metrics and then you need to specify the Geo in order to monitor the social activity for that account in that Geo.

 

Hootsuite’s content library allows employees to:

 

purchase royalty free stock images for use in social campaigns

keep a record of all incoming social messages from fans and followers, as well as reponses

easily share pre-approved messaging and visuals to the networks connected to their social dashboard

share content automatically from trusted websites and blogs

select relevant news stories to share from a bank of content automatically curated according to previous publishing history

 

Explanation:

 

The content library is a place for storing and organizing an Enterprise organization’s approved assets, which can be lightweight images or message templates. An organization can have multiple libraries, which can be shared with selected teams within the organization. There is no limit to the amount of content that can be stored within a library.

 

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Hootsuite’s content library allows employees to

 

https://www.youtube.com/watch?v=wvT50tYse00

 

Which of the following statements about adding social networks to Hootsuite is false?

 

You can connect Hootsuite to any supported social network to which you have account access
By selecting “Authorize app” you’re giving Hootsuite permission to manage a social media account
You can connect Hootsuite to your YouTube, Twitter, Facebook, LinkedIn, Instagram, and WordPress accounts
You can link any supported social network to Hootsuite, regardless of whether you have account access

 

Explanation:

 

Add your social networks to Hootsuite and save time managing your social media. Instead of signing into your profiles individually, you can monitor them all in one place. Manage the following social networks from your Hootsuite dashboard:

 

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Which of the following statements about adding social networks to Hootsuite is false

 

https://www.youtube.com/watch?v=TrT2x2qGGDg

 

The purpose of the social profile picker in the Compose Box is to:

• select or deselect your existing social networks you’d like to connect to with your Hootsuite account
• select the social networks you’d like to monitor for activity relevant to your brand
• pick the social networks for which you’d like to generate a statistics report about your publishing efforts
• identify the social networks to which you’d like to publish your message

Explanation:

 

Hootsuite’s Social Profile Picker is a powerful tool for efficiently sharing messages with your social networks. You’ll find it in the top-left corner of the dashboard beside the compose message box.

Note: YouTube channels don’t appear in the Social Profile Picker, as YouTube video uploads are done separately, and then shared out to other social profiles afterwards.

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