CertificationAnswers

On average, how long does it take for a video ad to get approved?

 

 

• A) 1 business day
• B) Video ads are instantly eligible to show on YouTube and the Display Network
• C) 2 hours
• D) 10 business days

 

Explanation:

 

Most ads are reviewed within 1 business day. However, some reviews take longer because the ad requires a more complex review.

After you create or edit an ad, the review process begins automatically. All aspects of your ad are reviewed, including your headline, description, keywords, and website or app. These aspects are reviewed according the AdWords advertising policies. Most ads are reviewed within 1 business day, and some ads are eligible to run while in review.
Read more here: https://support.google.com/partners/answer/1722120?hl=en

 

https://www.youtube.com/watch?v=XP9e9lcXPXY

 

Which ad rotation option can’t be used for AdWords for video campaigns?

 

• A) Rotate evenly.
• B) Optimize for views.
• C) Optimize for conversions.
• D) Optimize for clicks.

 

Explanation:

 

You can use the ad delivery setting to specify how often we deliver your active ads in relation to one another within an ad group. For example, you can optimize your ads for views, conversions, or rotate them evenly. With the ad delivery setting, you can also set a frequency cap.

 

“Optimize for clicks is not available in video campaigns.”

Read more here: https://support.google.com/partners/answer/112876?hl=en

Which is a tip for optimizing a TrueView video for viewer engagement?

 

• A) Run both an in-stream ad and an in-display version of the ad
• B) Add exclusions to the campaign or targeting group.
• C) All of the listed answers are incorrect.
• D) Increase each target group’s bid by 100%.

 

Explanation:

Call-to-action overlays are eligible to show on any TrueView video ad on YouTube. This feature is available at no extra cost to you, can increase viewer engagement, and add an interesting element to your ads. Also, because they’re associated with the video instead of the ad, call-to-action overlays will show whether your video is triggered through an ad or an organic (unpaid) view.

Read more here: https://support.google.com/partners/answer/3013684?hl=en

 

https://www.youtube.com/watch?v=JqM4r4zk_QA

 

 

True or False: TruView in-stream ads and TruView in-display ads can be in the same video campaign.

 

 

• A) False
• B) True

A viewer can skip a TruView in-stream video ad after

 

 

• A) 2 seconds
• B) 5 seconds
• C) 8 seconds
• D)  10 seconds

Which of the following remarketing lists can be used for a video campaign?

 

 

• A) People who skipped your TrueView in-stream ads
• B) People who clicked the +1 button on the advertiser’s Google+ page
• C) All of the listed answers are correct
• D) People who watched certain videos from the advertiser’s YouTube channel