True or False: With TrueView in-stream ads, the advertiser pays when a user clicks the video.
- A) True
- B) False
______________ is the most effective way to control the number of times a user sees an ad.
______________ is the most effective way to control the number of times a user sees an ad.
- A) Setting a lower cost-per-view (CPV) bid at the campaign-level
- B) Monitoring audience retention metrics with YouTube Analytics
- C) Setting a frequency cap
- D) Lowering bidding levels
Related keyword:
is the most effective way to control the number of times a user sees an ad
If an advertiser adds interest categories and topics to the same targeting group, then a TrueView ad will show:
If an advertiser adds interest categories and topics to the same targeting group, then a TrueView ad will show:
- A) only on targeted topics.
- B) only on targeted interest categories.
- C) on targeted topics and interest categories.
- D) only when targeted topics and interest categories match.
An advertiser who wants to ensure a specific reach for a specific price on YouTube should use:
An advertiser who wants to ensure a specific reach for a specific price on YouTube should use:
- A) Reservation buying.
- B) Placement targeting.
- C) TrueView video ads.
- D) Interest targeting.
True or False: YouTube remarketing lists can be used with standard text ads and display ads.
True or False: YouTube remarketing lists can be used with standard text ads and display ads.
False
True
Explanation:
You can also use video remarketing lists for standard AdWords text ads or display ads.
Read more here: https://support.google.com/adwords/answer/2545661?hl=en
https://www.youtube.com/watch?v=bne-XsNxmE8
Average video view duration metrics are accessible through:
Average video view duration metrics are accessible through:
- A) The YouTube Channel watch page.
- B) The YouTube analytics audience retention tab.
- C) AdWords reports and uploads tab.
- D) AdWords campaign tab.