What is the view-through rate (VTR) of a campaign that has received 10,000 impressions and 900 views, and a channel that has received 200 subscriptions?
A) 0.2
B) 0.11
C) 0.02
D) 0.09
_______ is used for AdWords for video campaigns.
_______ is used for AdWords for video campaigns.
- A) Cost-per-click (CPC) bidding
- B) Cost-per-acquisition (CPA) bidding
- C) Cost-per-thousand-impressions (CPM) bidding
- D) Cost-per-view (CPV) bidding
An advertiser is charged for a TrueView in-display ad when a viewer:
An advertiser is charged for a TrueView in-display ad when a viewer:
- A) watches the entire ad.
- B) watches a TrueView in-stream ad after watching an in-display ad.
- C) chooses to watch the ad by clicking a thumbnail.
- D) shares the ad.
Which of the following is a tip for optimizing a TrueView video ad campaign?
Which of the following is a tip for optimizing a TrueView video ad campaign?
- A) Remove all but one targeting group from the campaign.
- B) Add exclusions to the campaign or targeting group.
- C) All of the listed answers are incorrect.
- D) Increase each target group’s bid by 100%.
A(n) website deep link gives your app users the ability to open your app directly from other apps by clicking a link.
A(n) website deep link gives your app users the ability to open your app directly from other apps by clicking a link.
- A) website deep link
- B) custom deep link
- C) app index
Once an advertiser opts in to advertise with our each partners (the default setting) in their campaign network settings, they should use ____ to have their ads populate within Google Maps for Mobile
Once an advertiser opts in to advertise with our each partners (the default setting) in their campaign network settings, they should use ____ to have their ads populate within Google Maps for Mobile
- A) product extensions
- B) mobile extensions
- C) location extensions
- D) store visit extensions
https://www.youtube.com/watch?v=TD6SB0ltyN0
Explanation: If you opt to advertise with Google search partners in your campaign network settings, your ads with location extensions can appear on partner sites. Ads with location extensions on these sites can vary in format, and they might show a map.
Read more here: https://support.google.com/adwords/answer/2404182