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Home » Archivo de CertificationAnswers » Page 1426

CertificationAnswers

AdWords Editor allows users to:

May 11, 2016 By CertificationAnswers

AdWords Editor allows users to:

 

  • invite new users to share accounts.
  • find relevant ads on Google partner sites.
  • make live edits to multiple accounts simultaneously.
  • access multiple accounts offline.

 

Explanation: The basic process is simple: download one or more accounts, make changes offline, then upload the changes to AdWords.

You can read more here: https://support.google.com/adwords/answer/2484521?hl=en

 

https://www.youtube.com/watch?v=gc4kqpdBcoY

 

Benefits of Adwords Editor

  • AdWords Editor is a free, downloadable application for managing your AdWords advertising campaigns.
  • The basic process is simple: download one or more accounts, make changes offline, then upload the changes to AdWords.
  • AdWords Editor can help you save time and make it easier to make changes in bulk.

What you can do with AdWords Editor

Any advertiser with any size account can use AdWords Editor, but it’s especially useful for accounts with multiple campaigns and long lists of keywords or ads. For example, you can:

  • Use bulk editing tools to make multiple changes quickly.
  • Export and import files to share proposals or make changes to an account.
  • View statistics for all campaigns or a subset of campaigns.
  • Manage, edit, and view multiple accounts at the same time.
  • Search and replace text across ad groups or campaigns.
  • Copy or move items between ad groups and campaigns.
  • Undo and redo multiple changes while editing your campaigns.
  • Make changes in draft before uploading them to your account.
  • Keep working even when you’re offline.

 

 

Filed Under: Google Ads Search Advertising Certification Assessment Answers (Updated)

An advertiser can apply mobile bid adjustments at which of the following levels?

May 11, 2016 By CertificationAnswers

An advertiser can apply mobile bid adjustments at which of the following levels?

 

 

  • A) Campaign level
  • B) Keyword level
  • C) Account level
  • D) Ad level

Filed Under: Google Ads Search Advertising Certification Assessment Answers (Updated)

What are Sitelinks?

May 11, 2016 By CertificationAnswers

What are Sitelinks?

 

 

  • A) Links from other sites to your site.
  • B) Links to other websites that appear beneath the text of your Search ads.
  • C) Links to more pages of your site that appear beneath the text of your Search ads.
  • D) Links from your site to other sites.

Filed Under: Google Ads Search Advertising Certification Assessment Answers (Updated)

Each of the following are benefits you’d expect from Product Listing Ads except…

May 11, 2016 By CertificationAnswers

Each of the following are benefits you’d expect from Product Listing Ads except…

 

 

  • A) Ease of targeting without needing keywords
  • B) More traffic and leads
  • C) Automatically produced video commercials
  • D) Better qualified leads

Filed Under: Google Ads Search Advertising Certification Assessment Answers (Updated)

A high Quality Score can:

May 11, 2016 By CertificationAnswers

A high Quality Score can:

 

 

  • A) be assigned to negative keywords.
  • B) improve an ad’s position.
  • C) be achieved with an increase in bid.
  • D) prevent an ad from being served.

 

Explanation: Higher quality ads can lead to lower prices and better ad positions.

You can read more here: https://support.google.com/adwords/answer/140351?hl=en

Filed Under: Google Ads Search Advertising Certification Assessment Answers (Updated)

If an advertiser has the same keyword in two different ad groups, the one to win a given auction will be the keyword with the:

May 11, 2016 By CertificationAnswers

If an advertiser has the same keyword in two different ad groups, the one to win a given auction will be the keyword with the:

 

 

  • A) highest maximum cost-per-click (CPC) bid.
  • B) most historical data in the account.
  • C) best Quality Score.
  • D) highest Ad Rank.

Filed Under: Google Ads Search Advertising Certification Assessment Answers (Updated)

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