What report shows how long it takes for a customer to convert after interacting with an ad?
Explanation:
Time Lag reports show how much time (in days) elapsed between a user’s first exposure (click or impression) and their subsequent conversion. You can use Time Lag reports to see how quickly and effectively your ads are driving conversions or revenue.
Read more here: https://support.google.com/dcm/answer/2823712
Making videos for social change Answers – Youtube Creator Academy
Creators on YouTube are in a unique position to generate positive social impact by creating meaningful dialogue around current topics and issues. Get the tools to help communicate your message on YouTube.
Making a video with false information on a topic.
Making a video that sarcastically agrees with the narrative you’re against.
Making a video that degrades the ideas and supporting narrative that you’re against.
Making a video that presents an alternative narrative on the topic.
Your local library.
Non-profit organizations.
Ask someone who has an opposite point of view as yourself.
All of the above.
What’s your point of view?
Why do you care?
What action do you want your audience to take?
How long will the script be?
True.
False.
Yes, you don’t want to spread false information.
No, you already sound credible using big words.
Meh, as long as the video is scripted, you’ll be fine.
I only need to use the correct terms at the end when I’m asking my audience to take action.
True.
False.
Use humor to tell the story.
Share stories of people who have been affected by the social issue you’re interested in.
Immerse yourself in a new culture.
Watch the news and use the same narrative.
Setup.
Confrontation.
Excitement.
Resolution.
Similarities.
Differences.
Are they in a safe location when filming?
Is it ok for them to show their face and/or use their real name?
Will they receive any backlash or harassment for being in your video?
All of the above.
A picture of polar bears and penguins on a tropical island sipping on superimposed tropical drinks.
A picture of polar bears and penguins on a small piece of ice.
A picture of the Arctic with the words splashed across, “You won’t believe what happens to the polar bear!”
A picture of a cruise ship hitting an iceberg in the Arctic.
Viewers who agree with you.
Viewers who disagree with you.
Your subscribers.
You.
True.
False.
Correct – if I’m offended by it, it’s considered hate speech.
Correct – if I feel it’s necessary to remove comments because I don’t want certain words on my channel, it’s considered hate speech.
Incorrect – YouTube’s policy on hate speech includes content that promotes violence against or has the primary purpose of inciting hatred against individuals or groups based on certain attributes.
Incorrect – YouTube considers hate speech to be content that is clickbaity and misleading.
The front of your house.
Your dog.
A skyline of the city you live in.
The college you went to.
Live streaming on YouTube Answers – Youtube Creator Academy
YouTube Live lets you connect and engage with your audience in more meaningful ways. Whether you’re new to live streaming or looking to enhance your live streaming experience, this course offers tools and strategies to help you be successful.
There’s no post-production time, unless you plan on editing.
You don’t need to create a title, thumbnail, or description.
There’s no preparation or testing—just turn on your camera!
You can broadcast even without an Internet connection.
Set up “Stream now” metrics in YouTube Analytics.
Download the YouTube Live Dashboard app.
Confirm your channel is verified and in good standing.
Reach at least 25,000 subscribers for your channel.
Remove chat messages that are inappropriate.
Keep you on track and moving between topics.
Monitor the live stream health and technical elements.
All of the above.
Say hi when viewers join.
Stop talking for at least 1-2 minutes.
Turn off live chat to avoid disruptions.
Hold all questions until the end.
You hear a sound that lets you know they’re watching.
They will get notified when you upload a new video or create a live stream.
Your video will be added to their playlist.
They will be invited to a private broadcast.
What is the goal of the live stream?
Will this be a repeat or one-off format?
Would viewers enjoy watching it later?
All of the above.
Don’t move around at all.
Shoot indoors where there’s no wind.
Hold the camera with both hands.
Use accessories to stabilize the camera.
1% phone battery is used per one minute of stream.
5% phone battery is used per one minute of stream.
10% phone battery is used per one hour of stream.
25% phone battery is used per one hour of stream.
Find a location with low background noise.
Connect an external microphone.
Make sure you’re on a reliable network.
All of the above.
The frame rate is set at 120 fps.
There’s a time limit between each live chat message.
The broadcast goes live after a 15-second delay.
The stream is optimized for slow network connections.
Prompt viewers with a question.
Play music to get everyone’s attention.
Disable chat and don’t worry about it.
Immediately end the live stream.
Video ad.
Mid-roll video ad.
Image ad.
All of the above.
Create merchandise for your most devoted fans.
Post their chats on your social media accounts.
Thank them during a “Super Chat break”.
Donate the revenue to your favorite charity.
Adjust the time of a future live stream based on the audience’s primary location.
Change your channel direction if your first live stream attracts a younger audience.
Learn more languages so you can speak to everyone who watches your live stream.
Target mid-roll video ads based upon viewers’ gender and purchasing habits.
True.
False.
Mobile.
Desktop – Webcam.
Desktop – Events.
Which three items can a bid strategy consider when optimizing the performance of a bidding portfolio as a whole? (select three)
Select All Correct Responses
Explanation:
A bid strategy considers all of the campaigns, ad groups, keywords, and other biddable items (A keyword or product group. You specify bids for these items, and search engines use the bids to determine when and where to display your ad.) that it’s optimizing to be part of a single portfolio. Because bid strategies focus on maximizing performance of the portfolio as a whole:
Read more here: https://support.google.com/searchads/answer/6234608
When a Search Ads 360 advertiser is linked to Campaign Manager, which product sets the timezone?
Explanation:
The Campaign Manager account’s time zone is set by a Google Marketing Platform Services representative when your Campaign Manager advertiser is created. You can view the Campaign Manager time zone in your Search Ads 360 advertiser settings.
Read more here: https://support.google.com/searchads/answer/2980229
What are two key differentiators in functionality between labels and business data?
Explanation:
Sales, promotions, and other key business events offer opportunities to attract new customers, but it’s difficult to schedule all the automation necessary to prepare for upcoming events. To make sure you’re ready for frequent, recurring events, use business data to describe the events.
Read more here: https://support.google.com/searchads/answer/7083743
You can create reports that pivot on any of the columns from the business data table.
Read more here: https://support.google.com/searchads/answer/6343072
