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To subdivide products in Shopping campaigns using your own set product structure, you should use:
Explanation:
You can run your Shopping campaign using just the “All products” product group, or subdivide it into as many product groups as you want using product attributes like category, product type, brand, condition, item ID, and custom labels.
Read more here: https://support.google.com/adwords/answer/3517331?hl=en
Vivian owns an art supply store and traffic for her “painting” product group is increasing. To optimize the performance of her painting products, Vivian should:
Update the inventory by removing certain products
Subdivide the product group and move budget allocation to the best performing products
Add promotional text that says “Best selling” to the ad group
Increase the maximum cost-per-click (max. CPC) bid for all products
Explanation:
You can subdivide up to 7 levels for each product group in any order you want. You can have a product group for all your products and bid the same amount for all of them. In the opposite way, you can also have smaller product groups organized by brand or product category. Keep in mind that you can’t set a bid on a product group that has been subdivided–you’ll set bids on the product groups without subdivisions.
Which can you sell on Shopping ads?
Explanation:
You can sell also used goods on Google Shopping. Google shopping ads are for “physical’ products, you cant sell services via shopping campaign.
Read more here: https://support.google.com/merchants/answer/6149970?hl=en
When creating a file to upload to Merchant Center, what format is accepted?
Explanations:
XML and Text (Spreadsheet) or Tab Delimited formats both are accepted.
Read more here: https://support.google.com/merchants/answer/160567
Catherine is preparing to release a new line of toys that’s currently available for pre-order only on the landing page. why is Catherine’s data feed getting disapproved for incorrect availability?
Explanation:
Feed was disapproved because items that she provided had an availability in product data that was different from that on your website. These items have been temporarily disapproved for up to 4 days or until you have updated these items with the correct information. Too many items with incorrect availability can lead to account suspension.
Source
How are creatives assigned to a line item?
While setting up a new creative for the advertiser, assign the line item and click Save
Select the creative to assign in the line item’s creative section
In the line item’s settings, search and select the correct 1×1 pixel
Bulk upload a creative spreadsheet in the advertiser’s creative section
Explanation:
In Display & Video 360, you first add creatives to an advertiser, then select specific creatives for each line item. Click Assign creatives in the Creatives section of the new line item page. Click the checkboxes beside the creatives you want to use for the line item. Click Done.
When you’re done setting up the rest of your line item, click Save.
Read more here: https://support.google.com/displayvideo/answer/2696848
