Uncategorized @en

 

You’re trying to optimize a page around one primary keyword. You should include this keyword in all of the following places on the page EXCEPT:

 

A) Header and footer

B) URL

C) Page title

D) Image alt tags

 

https://www.youtube.com/watch?v=1ebc4yFtb0A

Fill in the Blank: To gain more qualified traffic, most businesses should focus on ____.

 

A) creating content around long-tail keyword phrases with a high difficulty score

B) creating content around long-tail keyword phrases that their buyer personas would use

C) creating content around any keyword phrases with a high monthly search volume

D) creating content around any keyword phrases with highly-searched, short keyword phrases

 

 

https://www.youtube.com/watch?v=0HKosZAVQE4

When editing a live URL, all of the following are reasons to set up a 301 redirect EXCEPT:

 

A) Preserving all of your SEO credit for the old page

B) Making sure that you’re not breaking any links pointing to the old page

C) Making sure that people going to the old page get sent to the new page

D) Making sure that the appropriate error message is displayed

 

 

https://www.youtube.com/watch?v=uxemsvrlYmM

Fill in the Blank: The HubSpot Difficulty Score estimates ____.

 

A) the difficulty of running a cost-per-click (CPC) campaign based on a particular keyword

B) the difficulty of a keyword based on the number of monthly searches

C) the difficulty of ranking on the first page of results for a particular keyword

D) the difficulty of a keyword based on how many of your competitors are also creating content around it

 

 

https://www.youtube.com/watch?v=hHUniWZlOrI

True or False: Your boss, Ron, asks you to optimize one of your HubSpot pages around a new keyword that he’d like to rank for. Before editing the URL of the page in HubSpot, you must set up a separate 301 redirect first

 

True – you must first set up a redirect in HubSpot Settings

False – HubSpot automatically sets up a redirect for you as you edit

 

or

 

A) Yes, as long as you don’t do this on landing pages

 

B) Yes, but no single keyword should be used more than 6-7 times per website page

 

C) No, the keyword and its variants should be used naturally in the text

 

D) Sometimes, though this is mainly true for blog posts

 

 

Explanation:

What types of URL redirects does HubSpot support?What types of URL redirects does HubSpot support?
AVAILABLE FOR:Marketing: Basic, Pro, EnterpriseSales: N/AHubSpot currently supports the following types of URL redirecting from the COS URL Mappings Tool:
301 (permanent) redirects – Use this when your original content has been permanently moved to a new location, or replaced.302 (temporary) redirects – Use this when your original content is going to be temporarily unavailable to usersFlexible Pattern URL redirects – Use this only when a change in website hierarchy and directories is necessary

 

https://www.youtube.com/watch?v=hCaSF835_M4

Why are inbound links important to search engines?

 

A) They view the keywords hyperlinked in the text as the most important keywords on the page

B) They look at inbound links to see if the page is fully optimized

C) They look at inbound links to measure the authority of the page that the link points to

D) They count the number of inbound links on the page – the more links, the higher they rank the site

 

 

https://www.youtube.com/watch?v=6tpzCDjFl6g