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What are custom tasks in the Calendar tool?

 

A) A library of typical tasks to help with content creation

 

B) Tasks that allow you to assign content creation to a co-worker

 

C) Tasks that are customizable “to-do” assignments that can be associated with a contact

 

D) Tasks that note which marketing actions you made on a particular date

 

https://www.youtube.com/watch?v=ZAa13_kgfKs

 

All of the following are chapters that make up a complete buyer persona story EXCEPT:

 

A) Excerpts from job interviews

B) Job and demographic information

C) What a day in their life look like

D) Common objections to products and services

 

https://www.youtube.com/watch?v=pY_7khWvkkA

All of the following are smart lists that are created when a new persona is built in HubSpot EXCEPT:

 

A) [Persona Name] Persona – Customers

B) [Persona Name] Persona – SQLs

C) [Persona Name] Persona – Leads

D) [Persona Name] Persona – MQLs

 

https://www.youtube.com/watch?v=SjYHD-CwtCc

 

 

The Personas tool is integrated with with of the following other HubSpot tools?

 

A) Blog

 

B) Contacts

 

C) Lists

 

D) A & B

 

E) B & C

 

F) All of the above

 

https://www.youtube.com/watch?v=v6FjYqGf7qs

 

 

What three SMART goals should you always have in place and be committed to when doing inbound?

 

A) Visits, Leads, and Customers goals

 

B) Visits, Prospects, and Customers goals

 

C) Leads, Customers, and Promoters goals

 

D) Customers, Promoters, and Evangelists goals

 

https://www.youtube.com/watch?v=nUR8jnZvBpo

 

 

Your boss Ron just heard of a new social network, with typical engagement rates of above 30%. He wants you to set-up an account with the goal of getting 30% engagement rates. What is missing from this goal to be considered a SMART goal?

 

A) The goal is not specific

 

B) All of the above

 

C) It’s unclear if it’s attainable

 

D) It’s unclear if it’s relevant

 

https://www.youtube.com/watch?v=DXEGRO6MCfk