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The campaign budget for one of your campaigns is set to Monthly. The monthly budget is reached on the 15th day of the month.

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The campaign budget for one of your campaigns is set to Monthly. The monthly budget is reached on the 15th day of the month.

What effect does this have on the ads within that campaign?

 

 A)  They continue showing until the account-level budget is reached.

 B)  They discontinue showing and will resume the first day of the next month.

 C)  They discontinue showing for the rest of the day and will resume the next day.

 D)  They do not resume. You must start a new campaign.

https://www.youtube.com/watch?v=wdELYV0EUnQ

 

 

Why should you provide a default string that the system will use if Param1 for a keyword is null?

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Why should you provide a default string that the system will use if Param1 for a keyword is null?

Without it, the ad will not serve
Without it, the ad will exceed character limits
Without it, the destination URL will not work.
Without it, the placeholder ad title won’t appear.

https://www.youtube.com/watch?v=NyoO_SEYdIY

The values for specific parameters set for custom text get assigned to all keywords. True or False?

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The values for specific parameters set for custom text get assigned to all keywords. True or False?

 

True

 

False

 

https://www.youtube.com/watch?v=3JY86TPu2dM

 

Which of these is NOT a benefit of using segments in your data analysis?

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Which of these is NOT a benefit of using segments in your data analysis?

 

You can isolate and analyze specific conversion paths using conversion segments

You can analyze users by single or multi-session conditions

You can permanently modify the data in your view

You can compare behavior metrics for groups of users like Converters vs non Converters

 

Explanation:

A segment is a subset of your Analytics data. Segments let you isolate and analyze those subsets of data so you can examine and respond to the component trends in your business. You can also use segments as the basis for audiences. A segment is made up of one or more non-destructive filters (filters that do not alter the underlying data). Those filters isolate subsets of users, sessions, and hit.

Read more here: https://support.google.com/analytics/answer/3123951

 

Which of these are required for Multi-Channel Funnels?

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Which of these are required for Multi-Channel Funnels?

 

Custom Dimensions

Advertising Features

Goals or Ecommerce

In-page Analytics

Explanation:

The Multi-Channel Funnels reports are generated from conversion paths, the sequences of interactions (i.e., clicks/referrals from channels) during the 90 days1 that led up to each conversion and transaction. Analytics compiles conversion path data for any Goal or Ecommerce transaction you define.

Read more here: https://support.google.com/analytics/answer/1191182

 

Which of the following statements about segments is incorrect?

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Which of the following statements about segments is incorrect?

 

Segments let you isolate and analyze your data

You can use segments to build custom Remarketing lists

Segments are filters that permanently alter your data

Segments are either subsets of sessions or subsets of users