CertificationAnswers

Which three engines are supported by the Search Ads 360 API? (select three)

October 10, 2018 By CertificationAnswers

Which three engines are supported by the Search Ads 360 API? (select three)

Select All Correct Responses

Bing
Gemini
com
Google Ads

Explanation:

following engines are supported by Search Ads 360 to create, manage, and report on campaigns for:

Bing Ads
Baidu
Google Ads
Yahoo! Gemini
Yahoo Japan

Which of the following ideas should you consider implementing when writing your ad?

October 10, 2018 By CertificationAnswers

Which of the following ideas should you consider implementing when writing your ad?

Describe what sets your product apart
List the price of your product or service
Include a call to action
Adding special characters and emojis
All of the above

Describe what sets your product apart.
List the price of your product or service.
Include a call to action.
Use ad extensions to make your ad eye-catching.
All of the above

At which three levels can automated rules be set up? (select three)

October 10, 2018 By CertificationAnswers

At which three levels can automated rules be set up? (select three)

Select All Correct Responses

Agency

Engines

Campaigns

Keywords

Explanation:

Automated rules change settings in campaigns, ad groups, ads, keywords, or product targets based on criteria you specify. Instead of changing settings, you can create a rule that simply notifies you when campaigns or other items match criteria you specify.

Where can a saved web query be found?

October 10, 2018 By CertificationAnswers

Where can a saved web query be found?

In the left-hand menu, click Budget Management, then Web Query

In the right-hand menu, Click Advertiser Settings, then Web Query

In the right-hand menu, click Attribution, then Web Query

In the left-hand menu, click Downloads then Web Query

Explanation:

You can see a list of existing web queries, copy the web query URL, or remove a web query.

Navigate to an advertiser.
In the left nav, click Downloads.
Click the Web queries tab above the table.

If an engine account is set to a different timezone than an advertiser, in which timezone will Floodlight metrics appear when scoped to the advertiser level?

October 10, 2018 By CertificationAnswers

If an engine account is set to a different timezone than an advertiser, in which timezone will Floodlight metrics appear when scoped to the advertiser level?

Campaign Manager’s timezone

Greenwich Mean Time (GMT)

The advertiser’s timezone

The engine’s timezones

Explanation:

If you scope to the advertiser level, you may include engine accounts that use different time zones. Note that hourly reports will still report engine metrics and conversions in each engine account’s time zone.

For example:

Engine account “A” uses the Eastern time zone, and reports a conversion occurring at 9pm.

Engine account “B” uses the Central time zone, and reports a conversion occurring at 8pm.

Even though both conversions occurred simultaneously, an hourly report will show the click from Engine account “A” as occurring in hour 21, and the click from Engine account “B” as occurring in hour 20.

Which two filters are available in the change history report? (select two)

October 10, 2018 By CertificationAnswers

Which two filters are available in the change history report? (select two)

Select All Correct Responses

Creation date

Campaign

Change Type

Explanation:

If you’re scoped to an advertiser, the change history report lists all tracked changes that occurred in the advertiser and its entities during a specified date range. To reduce the amount of information shown, you can scope and filter the report to a specific account, campaign, ad group, or bid strategy. You can filter the change history report using any of the following attributes or combination of attributes.

Account Id, Ad group, Ad group id, Bid strategy, Bid strategy id, Campaign, Campaign id, Change type, Entity changed, Label, Label id, System, User email.