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Matt is preparing for his store’s big holiday sale. What should Matt do to make sure the products that are on sale are organized on Google Shopping?

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Matt is preparing for his store’s big holiday sale. What should Matt do to make sure the products that are on sale are organized on Google Shopping?

 

Classify the products under the “holiday” Google Product Category

Use a custom label to denote items included in the holiday sale

Change the ‘brand’ attribute of sale items to “holiday”

Add “holiday sale” to the ‘Title’ attribute of all items

 

https://www.youtube.com/watch?v=RwKpqAm536k

Enhanced cost-per-click (ECPC) bidding should be used to:

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Enhanced cost-per-click (ECPC) bidding should be used to:

 

Increase total impressions

Optimize bids using conversions

Bid for a target cost-per-acquisition (CPA)

Drive engagement with product brand

 

https://www.youtube.com/watch?v=PIloUwD8_tY

Leslie wants to build a list of every contact in her company’s portal that will update when new contacts get added. Which of the following would be the accurate way to do this in HubSpot?

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Leslie wants to build a list of every contact in her company’s portal that will update when new contacts get added. Which of the following would be the accurate way to do this in HubSpot?

 

Select “Export All Contacts” from the Contacts Home dashboard

Select “Export All Contacts” from the Lists dashboard

Use the property “Email” and select “(simply has this property)”

Use the property “First Name” and select “(simply has this property)”

 

https://www.youtube.com/watch?v=E7IGAGG-X_c

 

After looking over this blog post, your boss, Ron, tells you to take another look at the title you’ve chosen. Which of the following titles would be BEST suited to attract Adventurous Amy to the Fifth Season blog?

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After looking over this blog post, your boss, Ron, tells you to take another look at the title you’ve chosen. Which of the following titles would be BEST suited to attract Adventurous Amy to the Fifth Season blog?

 

Fifth Season’s Adventure Vacation Trips for Families

10 Reasons To Take an Adventure Vacation

Top Adventure Vacation Trips in the US

10 Reasons To Take An Adventure Vacation with Your Family

 

https://www.youtube.com/watch?v=fnZTa3OkvM8

You’re launching a new campaign and have selected several keywords with low HubSpot Difficulty scores on which to focus your content creation. After looking at the metrics in your Keywords tool, your boss, Ron, tells you that those keywords don’t have high enough Monthly Searches to make a difference for your business. Which of the following is/are the BEST response(s) to Ron’s concerns?

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You’re launching a new campaign and have selected several keywords with low HubSpot Difficulty scores on which to focus your content creation. After looking at the metrics in your Keywords tool, your boss, Ron, tells you that those keywords don’t have high enough Monthly Searches to make a difference for your business. Which of the following is/are the BEST response(s) to Ron’s concerns?

 

  1. A) “While their monthly searches aren’t as high, the low difficulty scores mean that these keywords will be easier for us to rank for.”
  2. B) “You’re right. Search volume is the most important consideration when selecting keywords, so let’s pick another keyword to create content around.”
  3. C) “Even though these keywords have lower search volumes, the traffic they can attract will likely be higher quality and thus more likely to convert.”

A & C

B &d C

All of the above

 

Your co-worker Leslie did a recent audit of your company website and realized you need more Consideration stage content. Which of the following titles best fits the Consideration stage of the Buyer’s Journey?

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Your co-worker Leslie did a recent audit of your company website and realized you need more Consideration stage content. Which of the following titles best fits the Consideration stage of the Buyer’s Journey?

 

“The Ultimate Guide to Adventure Travel”

“The Ultimate Guide to Family Bonding”

“The Ultimate Guide to Fifth Season’s Adventure Travel”

 

 

https://www.youtube.com/watch?v=Sgt57s6d1-o